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Affiliate Marketing Programs for Beginners

Welcome to ‘Affiliate Marketing Programs for Beginners’: Your Ultimate Beginner’s Guide to Affiliate Marketing. This book gives you everything you need to know to get started with affiliate marketing.

Are you an affiliate marketer? Do you want to get into affiliate marketing but don’t know how? “Affiliate Marketing Programs for Beginners” is the book for you! It shares the basics of affiliate marketing and gives examples so you can start learning.

 Amazon Associates

First on the affiliate programs list is Amazon Associates.

Amazon Associates has been one of the top affiliate programs for beginners since 1996. In fact, it was the first online affiliate marketing program in the world.

Since its inception, it’s been helping online marketers make money by advertising to the millions of customers that shop on Amazon each year. When an Amazon affiliate shares a link that leads to a sale, they earn referral fees from the transaction.

And since thousands of businesses are learning how to sell on Amazon each year, the potential for affiliates to grow is seemingly infinite.

To get started as an Amazon affiliate, all you have to do is click the Sign up button on the Amazon Associates page.

If you already have an Amazon account, you’ll be asked to log into it to get started. If you’re not already on Amazon, you’ll need to create an account with some basic info first.


  • Approximately 1.6 million products to choose from
  • Free to sign up
  • Trust in Amazon means it’s that much easier to sell
  • Easy to customize for links or ads
  • Low payout thresholds


  • Cookies only last for 24 hours. Purchases made after are not attributed to you
  • By some standards, commissions are low
  • International payouts are difficult
  • Doesn’t work with PayPal

In the end, remember that Amazon is among the tried and true affiliate marketing companies that offer decent commissions to beginner and veteran marketers. . Amazon is also a trusted brand, so consumers are more likely to prefer the items they see there than on other b2c marketplaces. What’s more, Amazon offers you more than a million products to promote, which means there’s something for every niche. 

Overall, Amazon Associates is a great program to get started while you explore some of the other options in this article.

Commission Junction (CJ)

Commission Junction

Right behind Amazon, Commission Junction is perhaps the internet’s second-oldest affiliate program. Most folks in the industry refer to the company as “CJ.” Unlike Amazon, it’s a network, rather than an e-commerce store.

This means CJ – like the other networks on this list – will hook you (the affiliate) up with merchants and manage most of those relationships for you.

If you’re a new affiliate marketer, this can be a godsend because you won’t need to work with a merchant directly.

At the time of writing, more than 1,500 merchants use CJ’s service. These merchants are in a wide variety of niches, so it’s highly recommended you join this network.

CJ’s signup process isn’t particularly difficult. But once in, you’ll need to apply with specific merchants. The difficulty of the application process varies per merchant. There are some that will grant you instant approval, others will take a few days, and a few will leave you in limbo forever with no response.



Impact is one of the younger affiliate networks on this list. The company was founded in 2008 by former employees of Commission Junction,, and Leadpoint.

At the time of writing, there are more than 1,000 merchants in Impact’s network. As with Commission Junction, there’s a diverse array of merchants that should fit most verticals.

The application process to join Impact can be a little bit harder than it is for CJ, but once in, I’ve found it easier to get accepted by the merchants.

I think Impact’s reporting and postback options are much more flexible than those with the other affiliate programs. If a merchant uses multiple affiliate networks (which is common), I always use Impact first.


Awin affiliate program - Empire Flippers

Awin is your standard online marketplace similar to Amazon and Etsy, with over 13,000 advertisers currently active within its affiliate network. The products and services that this program covers are spread across four different categories:

  • Finance and Insurance – these are your traditional loans, personal banking, property, savings and investments, credit cards, and insurance company offers.
  • Retail and Shopping – this includes clothing, accessories, electronics, and so on.
  • Telecommunications and Services – this category includes offers related to education, training, web hosting, services, and so on.
  • Travel – everything from cruises to holidays, trains, hotels and accommodation, car rental, airlines, and general tourism.

Awin offers several digital products and services covering multiple niches, meaning that an affiliate can choose from the categories above to promote. As a marketplace, the platform is great for content creators, site owners, influencers, and technology-based partners who want to advertise their products through building profitable relationships.


One reason that Awin is a good choice for beginners is the fact that it has over 15,000 active advertisers to choose from and over 200,000 publishers currently within its network. For someone just setting out, this means plenty of offers and products to choose from, and with over $150 million in sales generated since 2019, there is certainly money to be made through this program.

If your business happens to be outside of the US, Canada, and UK markets, you can benefit from Awin’s higher commission rates from an assortment of foreign partners. One great function with the Awin program is a Chrome extension that allows affiliates to easily generate links across all of its partners. This can be especially useful for Etsy users who like taking a more hands on approach to their affiliate marketing content. The products offered on Awin tend to be more e-commerce heavy, so take this into consideration when comparing Awin to other affiliate programs based on any existing content you have.


The first potential downside that comes to mind for this affiliate program is its age. It is a younger network, though it was created from a merger of two older affiliate networks. Some may consider this to be less “stable” and therefore not have the best infrastructure to build your entire business on. Again, be sure to diversify when you can.

Another problem many affiliates have with this network is the user interface in the dashboard once you are accepted. A majority of users have voiced a consistent problem with the UI and dashboard being extremely difficult to navigate. No tech knowledge is required, however, the dashboard itself is not very intuitive.

The approval functionality within this network is also very slow, and response rates can take much longer than some of the other programs we cover here. Some users have also reported “spammy” type sites, so be sure to always be diligent when searching for an affiliate offer to promote.


Affiliate Marketing Programs for Beginners gives you the best and latest affiliate marketing training.

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