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Best Email Marketing Platform Shopify


Vero is a free email marketing solution that offers easy-to-use tools and powerful features that help you make the most of your emails. It’s perfect for small businesses and ecommerce sites. There’s no need to hire an expert or spend hours writing your own code—Vero provides everything you need, right out of the box.

Features include:

  • Easy setup. Vero is incredibly easy to set up, with just one click required! No need to sign up for accounts at multiple platforms or waste time configuring complicated settings; we’ve done all that work for you.
  • Personalized email templates. Your customers will love receiving personalized content from your store in their inboxes every day—and they’ll keep coming back for more because they feel like they’re getting something special each time they open their inboxes!
  • Seamless integration with Shopify stores (and other ecommerce platforms). Easily connect your Shopify store with Vero so that all orders go directly into your marketing campaigns without any additional effort on your part!


Omnisend is an email marketing tool that integrates with Shopify. It’s a relatively new platform (launched in 2017), but has already become widely popular among ecommerce stores due to its easy-to-use email builder, affordable pricing and wide variety of features.

Omnisend offers three plans: Essential ($49/month), Professional ($99/month) and Premium ($199/month). Each plan comes with a different number of subscribers you can send emails to per month (10k, 25k and 75k respectively) as well as additional features like automated drip campaigns or advanced analytics.

The key difference between Omnisend and Shopify’s own built-in marketing tools is the fact that it gives you more control over your inboxes’ look & feel. With Shopify’s native email feature set, you can only use templates provided by them (or third parties), but with Omnisend you’re free to build custom templates or even use third party templates if needed! If designing emails isn’t your thing then this could be a huge benefit for incorporating automation into your marketing strategy.*


MailChimp is a popular email marketing platform that has more than 10 million users. It offers a free plan, but it’s limited to 2,000 subscribers and 12,000 emails sent per month. MailChimp has an excellent reputation in the industry and is considered one of the top platforms for small businesses.

While MailChimp is easy to use, it can be confusing to beginners because they don’t have access to some advanced features unless they upgrade their account or pay more money for additional services (which isn’t exactly ideal). It also doesn’t offer as many advanced reporting tools as other options on this list (like Google Analytics).


Klaviyo is an email marketing solution that is specifically designed for eCommerce businesses. It offers a variety of features designed to help you sell more products, including:

  • Email automation to create triggered emails based on user actions (e.g., abandoned cart, product purchase)
  • Customizable email content block builder (e.g., product recommendations)
  • Easy-to-use segmentation tools to target different groups of customers with specific messaging and content


Rejoiner is a subscription service that allows you to send emails to customers who have unsubscribed from your mailing list.

The main benefit here is that it helps you keep your customers engaged with your brand and products, especially when they don’t fully understand why they’re leaving or what they’re missing out on.

Rejoiner also allows you to send automated messages so that if someone comes back after a certain period of time, for example one month or six months later, then the system will automatically send them an email saying something like “Hey! We haven’t heard from you in over 6 months but we miss having you around.” That can be really powerful because it gives them an incentive to come back into the fold rather than just ignoring the fact that there’s been no communication happening between them and their favorite store owner during this time period.


  • Sendinblue
  • A French company, Sendinblue has an easy-to-use interface and a free plan that allows you to send up to 100 emails per month. They also have the ability to create customized email forms for your website that can be linked directly from your Shopify store. This means that you can collect more customer data and personalize your marketing efforts based on customer preferences.

Sendinblue has a good reputation in the industry with over 150,000 users worldwide and has been featured in Forbes magazine as one of France’s most innovative startups.

There are a variety of email marketing solutions for shopify

When it comes to email marketing, there are a variety of solutions for Shopify. Here’s what you need to consider as you select the best platform for your business:

  • Email delivery: You want a solution that can deliver emails directly to people’s inboxes so they see them when they open their emails instead of having them get lost in junk mail folders.
  • A/B testing capability: You should be able to test different versions of your marketing messages and see which ones perform better so that you can optimize those campaigns over time.
  • Customization and personalization options: The tools should allow you to customize the look and feel of each campaign based on customer interests or past purchase behavior, while being able to reach all types of customers across multiple channels (email, social media, ads).

Why Email Marketing is important for Shopify?

Why Email Marketing is important for Shopify?

Email marketing is one of the most powerful and cost effective ways to connect with customers. It’s a great way to build relationships with customers and to share your brand’s story.

E-mail marketing can help you achieve many business goals, including:

  • Generating leads – Add new subscribers by promoting products or services in your emails. This can increase sales and improve customer satisfaction by providing relevant information that they value.
  • Nurturing leads – Follow up regularly with people who have expressed interest in your brand through their contact form submissions, product purchases or other actions (like visiting your website). Send drip campaigns based on how far along they are in their buying journey so that you only send emails at the right time for each prospect’s needs—and make sure those emails are easy for prospects to respond to!

What is the best email marketing platform for Shopify?

You’re probably thinking, “What is the best email marketing platform for Shopify?”

For most people, this question is answered by MailChimp. But what if you need more than a basic free email service? What if you want to grow your list and get more sales from your Shopify store?

In that case, you need one of the following: Klaviyo or Jilt. Both of these services are great because they offer paid plans with features like automated drip campaigns and abandoned cart notifications, which help you build relationships with customers and increase sales.


  • MailChimp is a popular email marketing platform that has over 15 million users. MailChimp’s free plan, MailChimp Basic, gives you all the features you need to send emails to up to 2,000 subscribers and 12,000 emails per month.
  • You can easily drag and drop elements in your newsletter templates so it’s super easy to create beautiful email campaigns.
  • The best thing about MailChimp is how user friendly their drag-and-drop editor is – even if you’re not great at coding or graphic design yourself! Check out this video:


Klaviyo is a Shopify email marketing platform that helps you grow your business by sending targeted email campaigns. It’s an easy-to-use, free tool that lets you send emails to customers even if they haven’t made a purchase yet, so it’s perfect for getting feedback from users before they become customers.

Klaviyo offers a number of features including:

  • Targeting – You can segment your audience by demographics such as gender, location and more;
  • Personalization – Using Klaviyo to personalize emails based on previous purchases or interests will help create more relevant messages;
  • Automation – Create automated rules so that one message may be sent based on a customer’s action (e.g., if someone signs up for an account).


Jilt is an email marketing and analytics platform for Shopify.

Jilt is a Shopify app that lets you create beautiful emails, newsletters, and pop-ups to grow your store.

With Jilt you can build the perfect newsletter in minutes with pre-designed templates or customize one from scratch. You can even use Instagram posts (or any other social media channel) as content to create branded emails that feel natural and look good on every device. Plus, we send them out for you so your fans don’t have to delete them themselves!


Omnisend is a good option for small businesses, ecommerce businesses and Shopify stores.

Omnisend is a full-service email marketing platform that allows you to create newsletters and campaigns without any coding knowledge. This means you can easily create lead nurturing campaigns with the click of a button.


ConvertKit is a great email marketing tool for Shopify stores. It offers a suite of tools that make it easy to grow your subscriber list, create responsive and mobile-friendly emails, and build automated flows.

If you’re looking for an email marketing tool that’s built specifically with ecommerce in mind, then ConvertKit may be the perfect fit for you. The software has integrations with popular ecommerce platforms like Shopify and Squarespace so you can easily add subscribers from your store straight into the ConvertKit dashboard. It also features a shopping cart integration that lets customers purchase items directly through their inboxes (no leaving the site necessary).


Privy is a great option for Shopify stores that are looking to grow their email list. Privy is easy to use and has many features that make it appealing for businesses of all sizes. For example, Privy has an affordable pricing structure, which makes it accessible to any business with a modest budget.

Additionally, Privy’s email templates are beautiful and engaging, making the whole process of sending out emails fun instead of stressful. Finally, the email list management features on Privy are great: they allow you to easily create segments from your customer database so that you can send targeted messages in future campaigns based on specific characteristics (e.g., gender or purchase history).

Exceptions for E-mail Marketing Platforms on Shopify

  • Mailchimp is best for small businesses.
  • Klaviyo is best for medium businesses.
  • Jilt is best for large businesses.
  • Omnisend is best for ecommerce businesses.
  • Privy is best for ecommerce businesses.

An email marketing platform helps you to engage with your potential customers.

An email marketing platform helps you to engage with your potential customers. The best way to communicate with your customers is through emails, as it allows you to build relationships with them, establish trust and sell products. Email marketing is also a great way of building loyalty and nurturing the customer relationship long after the sale has been made.


Email Marketing is an important part of your marketing strategy and Shopify. It is the most cost-effective way to reach out to your potential customers. There are many email marketing platforms on Shopify that are easy to use, affordable and give you the power to customize them according to your needs. You should choose the right email marketing platform according to the services it offers and its pricing plans because price does matter when it comes down to choosing a service for your business needs!

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