If you’re an online store owner, then you know the importance of email marketing. It’s one of the most effective ways to keep your customers engaged and coming back for more. But finding the right email marketing service can be difficult. That’s why we’ve put together this guide to help you find the best email marketing service for your business. We’ll walk you through all of the Best Email Marketing Service For Shopify, best free email marketing app for shopify and best email marketing for shopify 2022.

What is Shopify?

Shopify is a platform that enables entrepreneurs to create and manage their online stores. Shopify marketing can be divided into two main categories: email marketing and social media marketing. Email marketing involves sending out sales or promotional emails to customers on a regular basis, while social media marketing involves posting updates and messages on various platforms such as Facebook, Twitter, and Instagram.

How to Choose the Right Email Marketing Service

When choosing an email marketing service, it is important to consider your budget, desired goals, and target audience. For example, if you only want to reach your target market of ecommerce entrepreneurs, then a free email marketing service would be ideal. However, if you’re looking for more targeted ads or better customer engagement rates, then paying for an expensiveEmail Marketing Service may not be the best option for you.

How to Use the Right Email Marketing Service

Once you have chosen an email marketing service, it’s time to start planning your campaign! To begin, you will need to create a plan with the help of your email marketer(s). This plan should include the type of mailers you will send (e.g., lead nurturing emails), the frequency of these mailers (e.g., daily), how many recipients you want to reach (e.g., 5000), and what types of content (e.g., images or videos) should be included in eachmailer. You can also find helpful resources online such as The E-Commerce Guru’s Guide To Mailing List Marketing or The 5 Most Common mistakes Startters Make when Starting Their Own Online Store.

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How to Get Started With Shopify Marketing.

Best Email Marketing Service For Shopify

The first step in setting up and running your email marketing campaign is understanding the Shopify marketing process. This article will cover the basics of how to set up your shopify email list, use the right tools for each campaign, and keep your campaigns going.

Start Building Your Email List

Once you have a strong email list, it’s time to start building your email campaigns. In order to be effective, your campaigns need to be well-organized and tailored to the interests of your customers. You can use a variety of tools, like MailChimp or Hootsuite, to help you build effective email lists.

Use the Right Tools to Keep Your Email Marketing Campaign Going

Once you have a strong list of customers, it’s important to keep them engaged with your emails and promotional content. You can use various tools such as Sendero or Aweber, which allow you to automate tasks related to newsletter subscriptions and contact requests. Additionally, using Shopify’s automated reporting features can help you track your campaign progress and measure its success.

Best Email Marketing Service For Shopify

Best Email Marketing Service For Shopify

Shopify Email

With the aid of Shopify Email, you can connect with subscribers and create enduring customer relationships. For businesses that want robust email functionality with little effort, its simple and elegant app eliminates the hassle present in programs like MailChimp or GetResponse.

With Shopify Email, you can:

  • Directly from your Shopify admin, send branded emails to your subscribers with just a few clicks.
  • A growing library of email marketing templates is available, including those for products, sales, restocks, newsletters, holidays, events, and more. with templates and illustrations for each phase of your business.
  • You can easily personalize an email by changing the text, buttons, images, layout, and more.
  • For a more engaging experience, add customer information to your subject line, preview, and body text.
  • To maintain consistency in your content, copy previous emails.
  • Show more pliability. To send an email at a specified time, schedule it.
  • Enter Shopify with customer lists imported.
  • Emails should be segmented to ensure that the correct recipient receives them.
  • Automate email campaigns to eliminate tedious work


Small to medium-sized businesses are the target market for Sendinblue, an email marketing service. It has developed into a well-liked full marketing automation tool for Shopify stores thanks to its robust CRM and automation features that streamline repetitive tasks.

A library of templates that you can use to build stunning email newsletters that engage subscribers is one of the key features. Additionally, it offers pre-built automation flows for welcome sequences, abandoned cart emails, and more. It also enables you to quickly create subscription forms.

Additionally offering strong features for Shopify retailers is Sendinblue. You could link your Sendinblue account to your customer list and purchase information, for instance. Based on their past purchases and other factors, you can segment and target different customer groups using that information.


Over 145,000 companies worldwide rely on ActiveCampaign, a very well-liked email marketing service. Whether your company is well-established or just getting started, ActiveCampaign’s marketing automation is like adding a new member to the team.

After integrating ActiveCampaign with Shopify, you can use a library of 500+ pre-built automations to launch campaigns, such as welcome emails or an abandoned cart campaign, or quickly create a landing page. You can connect all of your business tools to ActiveCampaign thanks to its more than 850 pre-built integrations.

To send personalized emails that increase sales, ActiveCampaign directly accesses your Shopify data. Deliver personalized messages to customers based on their previous interactions with your brand by using one of ActiveCampaigns’ 125 email templates. Along with SMS marketing capabilities, this email marketing platform also integrates Google Analytics and Facebook Audiences for merchants. With so many customization options, it’s no surprise that they frequently rank among the top email marketing programs available right now.


The top-rated sales and email marketing app on Shopify is called Privy. It has generated over $4 billion in sales and is utilized by over 400,000 merchants across 180 countries.

Privy broadens the capabilities of email marketing tools. In addition to conversion and SMS tools, its suite of products also includes email marketing automation tools.

Privy gives you access to spin-to-win games, intent-driven pop-ups and banners, and embedded forms for email collection. Everything is adaptable to mobile devices and code-free.

Privy also offers the following features:

  • assistance with custom storefronts
  • Automated campaigns based on website behavior, cart abandonment, exit intent, and cart value
  • Automated A/B testing to analyze how conversion rates are impacted
  • To convert sign-ups into sales, use autoresponders and reminder messages.
  • Cross-selling emails with Add to Cart buttons are possible.
  • provides newsletters, abandoned cart emails, purchase follow-up emails, and customer winback emails to enable you to automate your email marketing.
  • with a drag-and-drop editor and countless email templates.


A user-friendly email marketing platform is MailerLite. It enables you to send emails that encourage customers to click. It is not only simple to use, but it also provides professional-level automation and integrations for ecommerce businesses that are expanding quickly.

Additionally, MailerLite offers exemplary, round-the-clock support provided by real people. If you’re trying to set up a campaign, you’ll never be stuck waiting for an email response.

Shopify merchants can benefit from important features from MailerLite, such as:

  • A CRM to keep all Shopify customer data
  • Automatic creation of customer segments based on Shopify data, including first-time buyers, big-spenders, and others
  • the ability to monitor sales and determine how emails affect them
  • Simple Shopify product detail import with text, images, and other elements integrated into MailerLite’s drag-and-drop email editor.
  • Create free landing pages and pop-up ads to promote new products in your store and expand your contact list.
  • Strong marketing automation flows to guarantee the highest level of efficiency for your email marketing campaigns.


One of the few email marketing solutions created especially for e-commerce is Klaviyo. With more than 50,000 stores using Klaviyo to send customized emails, SMS messages, sign-up forms, and other things, it’s also the top platform in the Shopify ecosystem.

An impressive set of features are offered by Klaviyo:

  • More than a hundred pre-built connections to applications like Facebook, ShipStation, and Smile
  • Options for a free and adaptable account: Up until you have more than 250 contacts, Klaviyo is completely free. After that, you can pay on a monthly basis depending on how many contacts you have.
  • Pre-built templates, automations, and forms to launch your campaigns quickly
  • ability to send dynamic content and personalized product recommendations based on past brand interactions
  • Targeted SMS marketing with thorough analytics to monitor the success of your SMS campaign

Best Free Email Marketing App For Shopify

Best Email Marketing Service For Shopify
  1. Privy

Privy, an email marketing service designed specifically for e-commerce, has a 4.6 overall rating from 24.382 users on Shopify.


  • mobile-friendly, customisable display
  • Integration of discount codes
  • A/B test automation
  • Reporting in real time
  • emails and texts with autoresponders and reminders
  • Newsletters, shopping cart abandonment, and follow-up emails
  • Using triggers to target (time on page, scroll percentage, frequency of visits)
  1. Omnisend

3497 people have given Omnisend a 4.8 rating on Shopify. It offers various email marketing features, including the following, to increase sales at your store:


  • Emails of welcome, confirmation, and post-purchase
  • Recovery of a forgotten cart
  • Segmentation
  • Pop-ups and sign-up forms
  • personalized landing pages

3.Consistent Cart-Abandoned Cart

On Shopify, Consistent Cart has 3489 reviews with an average rating of 4.8.


  • campaigns for abandoned carts
  • Add-to-cart window
  • Activity tracking
  • Syncing carts between devices
  • pop integration of sales


Justuno boasts a strong claim of converting leads more quickly and has a 4.6 rating on Shopify from 2252 reviewers.


  • Both pop-ups and in-person messaging
  • Targeting and segmentation that is intelligent
  • Analytics for sales and marketing
  • Conversion rate improvement
  1. MailChimp

On Shopify, MailChimp has 1196 reviews with an average rating of 4.5.


  • Insert pop-ups
  • the embedded, top, and scroll boxes
  • Discount vouchers or emails offering freebies
  • targeting on a page-level
  • Access and exit technology (shows when a visitor opens your site or exists)
  • Analytics

Best Email Marketing for Shopify 2022

Best Email Marketing Service For Shopify
  1. Omnisend

Omnisend, a multi-channel provider, takes the top spot on our list with a clear emphasis on e-commerce. In addition to some really cool email features like gift boxes, scratch cards, and other incentives, this slick tool offers a variety of automated workflows targeted at different stages of the customer journey (browse abandonment, cart abandonment, order confirmations, etc.).

With Omnisend, you can send SMS, push notifications, Facebook and WhatsApp messages in addition to email.

  1. ActiveCampaign

Similar to GetResponse, ActiveCampaign has built a strong reputation for itself in the marketing automation space. Due to its deep data integration with Shopify, it is now making this available to Shopify store owners.

Store owners can benefit from features like the CRM offered by Active Campaign, dynamic segments and tagging, conditional email content (different offers and products based on a contact’s interests), and, of course, sophisticated automations. There are also additional integration options (Zapier, Revenue Conduit).

  1. GetResponse

GetResponse, a formidable supplier of marketing automation, goes a little bit further than your standard email marketing service. By providing features like landing pages, webinars, and a CRM, it achieves this.

With its Deep Data integration enabling synced customer, order, and product data, advanced segmentation and tagging, and automated campaigns, it also happens to be one of the best tools for Shopify email marketing.

  1. Klaviyo

Klaviyo is an excellent choice for Shopify store owners because it is specifically designed marketing software for e-commerce. According to Klaviyo, “Shopify stores make $85 for every dollar they spend on Klaviyo,” on average. Who knows how this stacks up against the other tools on the list, but that ROI is respectable.

Their sophisticated segmentation and marketing automation workflows, which are surprisingly simple to set up, are without a doubt to blame for this rise in profits.

  1. Drip

Drip is the tool for you if you want to be able to build automations around even the smallest actions customers take on your store (such as viewing a product, creating/deleting a checkout, placing/cancelling an order, etc.), or around extremely specific data points (such as what brand they purchased or how much they spent). They refer to themselves as the “Ecommerce CRM” for this reason because they place a high value on enabling communications at each stage of the unique customer’s journey.

You can combine targeted Facebook ads with your Shopify automated campaigns thanks to their integration with Facebook Customer Audiences.

Tips for Successful Shopify Marketing.

Tools and strategies for successful email marketing are important for any business, but they’re even moreso for Shopify businesses. By using the right tools and strategies, you can create powerful, high-quality campaigns that will help your shop grow.

One of the most important tools you need to generate leads and conversions on a shoestring budget is an email list. By building an effective list and using automated subscription processes, you can quickly and easily send out high-quality email campaigns to your subscribers.

Be Ready for the Next Shopify Shooting Star

If you’re looking to take your business to the next level, it’s important to be prepared for next year’s big shopping season. That means staying up-to-date on Shopify marketing updates and learning about new trends. When it comes time to start sending out campaigns, keep in mind that shooting stars always come in different shapes and sizes – so be sure to prepare for whatever comes your way!


By following the steps outlined in this article, you can get started with Shopify marketing and create a successful online store.1. What is Shopify.Shopify is an ecommerce platform that allows you to easily build and sell products online.2. How to Choose the Right Email Marketing Service.The first step in getting started with Shopify marketing is to choose the right email marketing service. There are many different email marketing services available, so it’s important to choose one that will fit your specific needs and goals.3. Tips for Successful Shopify Marketing.When it comes time to run your email campaigns, there are a few things you need to keep in mind. First, make sure you’re using the right tools for your task – something that can help increase your chances of success.4. Stay Up-to-date on Shopify Marketing Updates.As new updates come out for Shopite, be sure to stay up-to-date on all of the latest changes so you can continue building successful online stores using shopify!

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