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Best Email Marketing Software Prices

If you want to stand out and be noticed, your blog title should explore the benefits of email marketing software prices. Not all blogs take this approach, but it’s a good way to stand out and attract attention. And if you can find a catchy title that speaks to the reader’s needs, they’ll be more likely to click through. Here are the Best Email Marketing Software Prices, free email marketing tools, best free email marketing software and best value email marketing.

Best Email Marketing Software Prices

1. Sendinblue (

First off, Sendinblue is a name that is fairly well-known in the field of email marketing. This is a fully functional email marketing platform with a selection of tools to assist you in designing, sending, and improving your email campaigns.

Along with a number of reasonably priced monthly plans, it also offers a sizable free tier. Marketers refer to it as the best alternative to Mailchimp and GetResponse for a number of reasons, including these.

Sendinblue pricing

Sendinblue provides a helpful free tier for those on a tight budget. You can add an unlimited number of contacts to your list and it has all the essential features of the platform. The only limitation is a daily cap of 300 emails sent.

The paid plans begin at just $25 per month if you need to send more than that daily limit (the Lite plan).

  1. Cakemail

It can be wise for small business owners to look for an affordable email marketing tool made for businesses just like yours. Cakemail is a tool created specifically with the needs of small businesses in mind.

It is one of the least expensive options for email marketing software and offers some helpful time-saving features.

Cakemail cost

Based on the number of contacts you want on your list, Cakemail offers different pricing tiers.

Up to 500 contacts are included in the most affordable plan, which costs $8 per month, and up to 1,000 contacts are included in the next tier up, which costs $12 per month.

You can send an unlimited number of emails with each plan, which also comes with all of the platform’s features. If you simply want to try out the service, there is a free 30-day trial available.

  1. MailerLite 

Despite being one of the most affordable email marketing software tools available, MailerLite still manages to provide a complete package. This service supports you at each stage of the creation and distribution of emails as well as the creation of landing pages for potential customers.

MailerLite cost

MailerLite keeps things straightforward in terms of price. The feature set and monthly email limits are the same across all of its plans.

The number of subscribers you can have is the only distinction between tiers.

You can have up to 1,000 subscribers with the free plan, and you can have up to 2,500 subscribers with the $15 per month plan.

  1. SendGrid 

Some of the tools we’ve already introduced center on streamlining and simplifying the email marketing process.

On the other hand, SendGrid is perfect if you want to exert as much control as you can over the procedure. It enables extensive personalization and adjustment, both for the individual emails you send out and for your campaigns as a whole.

SendGrid cost

There is a free plan that comes with the majority of the essential features if you just want to try SendGrid. This plan is somewhat restricted in terms of the daily email sending cap of 100, though. The next tier of the pro plan costs $19.95 a month plus an additional $10 for every 10,000 contacts you keep. There are also enterprise plans available at the other end of the spectrum (if you’re looking for those, you might also want to check out Mailjet).

  1. Sendy

Sendy is by far the most affordable email marketing program available.
Let’s look at a choice that is very different from the email marketing service providers we previously used as a last resort. The majority of affordable email marketing solutions, including the first four on this list, are “software as a service” (SaaS) tools that you must pay a monthly fee to use for the duration of your usage.

On your own server, you can install the self-hosted application Sendy, on the other hand (much like WordPress). You can then utilize the cloud-based Simple Email Service provided by Amazon to send emails (SES).

Sendy pricing

For a one-time fee of $59, you can purchase the Sendy software. After that, using the Sendy software is free forever.

However, you’ll also need to sign up for the Amazon SES service in order to deliver the emails from Sendy. With a price of just $1 for every 10,000 emails you send, this service is still very affordable.

Free Email Marketing Tools


A great place to start your email marketing program if you intend to scale it quickly is Mailchimp, one of the most well-known email marketing apps thanks to its friendly branding. The app’s free plan comes with a landing page builder, marketing automation, list segmentation, retargeting ads, and even A/B testing.

Mailchimp is a convenient choice for both inexperienced and seasoned email marketers due to its approachable editor, which includes helpful hints and best practices along the way. For instance, a sidebar reminds you, as you set up a subject line, about the ideal character count, how to use emojis, and other things.


You can find everything you need at HubSpot. Up to 2,000 emails per month, over 100 lists, and reporting are all included as part of the comprehensive and generously generous email marketing features. You can add extra HubSpot tools for CRM, complete marketing automation, customer service, sales, and more when you’re ready to scale.

As soon as signup is complete, the email tool launches the editor so you can get started right away. The user guide, which covers everything you need to know to create stunning, successful campaigns in HubSpot, is the next stop for those who are new to HubSpot or email marketing in general.


The dynamic, pre-designed content blocks more than make up for MailerLite’s lack of pre-made templates for its free newsletter service. MailerLite makes it simple for seasoned email marketers to create new campaigns and unique templates by providing blocks for highlighting multiple articles, videos, RSS lists, products, apps, events, and more.

Your emails don’t just have to be text and pictures. A countdown timer that dynamically displays the amount of time left before you launch a product or end a sale is available. A dynamically updating RSS block allows you to dynamically add product details, embed videos, pull in your most recent blog posts, and more. Instead of just sending digital letters, it’s a great way to send interactive emails.


Even though Moosend isn’t the most efficient email marketing tool we tested, it makes up for this with generous free plan allowances and strong segmentation options for eCommerce businesses.

The drag-and-drop functionality to add elements and the rich text editor in the email builder function as expected. Once your eCommerce site has been connected, select the Revenue Dashboard tab to view a summary of the precise steps your email marketing campaigns took to generate sales.

How to Choose the Perfect Email Marketing Software.

There are a variety of email marketing software options available on the market. To find the right one for you, it’s important to choose the right one based on your needs and budget.

To begin with, decide what you want your email marketing campaign to achieve. Do you want it to be more personal or professional? Is there a specific audience you’re targeting – small businesses, business owners, or even individual consumers? Once you know who you’re trying to reach, it becomes much easier to determine which software is best for that goal.

Next, figure out how much money you want to spend each year on email marketing. This will help determine whether any particular software is worth your investment. However, make sure not to overspend – too much money can only make your campaign unsuccessful and limit its potential results.

Finally, choose the right hosting plan and e-commerce solution based on your needs and budget. Depending on which plan suits your needs and how much traffic you need coming in each month (and beyond), different software providers offer various plans with varying monthly expenses. Make sure to compare prices before making an investment!

Choose the Right Annually Expenses

Annually expenses are another important factor when choosing an email marketing software provider. Just like with other areas of life, money can be tight sometimes but it doesn’t have to be: by using an online services such as HostGator or Bluehost, you can easily manage and save money without sacrificing quality or service.

Additionally, many providers offer “pay as you go” plans that let users pay only when they generate revenue – a great option if you don’t want to set up a regular subscription cost or if your budget allows for this type of planning flexibility.

Choose the Right E-Commerce Solution

An e-commerce solution is essential for any successful email marketing campaign: from setting up Shopify stores or setting up an Amazon Kindle Direct Publishing account (if desired), e-commerce makes managing and running a successful email campaign easier than ever before! And while there are plenty of free e-commerce solutions available online (including many from popular providers like Shopify), some higher-end solutions may require closer affiliation with a larger website or store in order to function properly (einkornet being an excellent example).

Once again, make sure to compare prices before investing; spending too little money may not lead to success while spending too much could mean jeopardizing quality control and customer satisfaction!

Best Free Email Marketing Software


Because it has the features that the majority of businesses require without being overly complicated or confusing, Mailchimp is the best email marketing software overall. Campaigns can be planned, A/B tested, and reports with open rates, click-through rates, unsubscribe rates, and other metrics can be obtained. In addition, of the software we tested, it offers the most generous free-forever plans.


  • Free-for-all strategy 2,000 maximum contacts
  • Simple to build and modify campaigns
  • Clear reporting that enhances upcoming sends
  • combines with a huge number of software platforms


  • For larger contact lists, expensive (more than 15k subscribers)
  • Poor phone support; not intended for highly skilled marketing teams


The best email marketing software for automation is ActiveCampaign, which offers hundreds of pre-built automations to assist you in customizing campaigns for each subscriber. As you set up the platform, there are help guides available everywhere, and ActiveCampaign offers prompt, courteous customer service.


  • Excellent automation features that make customer interactions simpler
  • Quick, friendly, and helpful customer service
  • Data migration and implementation services are included for all plan levels.
  • Free CRM with built-in sales automation (For a limited time)
  • has more than 850 connections to the most widely used programs.


  • The learning curve can be difficult.
  • The Lite plan has few features (and includes ActiveCampaign branding)
  • Plans quickly increase in cost as contacts increase.


Because of its drag-and-drop interface, MailerLite is the simplest email marketing program to use and enables you to easily create the design you want. The company’s mission is centered on simplicity, so the software has a streamlined and clean appearance.


  • Designing emails is simple thanks to a drag-and-drop interface.
  • Plan with no cost for up to 1,000 contacts
  • Email assistance
  • There are many email templates available.


  • Does not include CRM features (Though it allows for integration)
  • just a few integrations
  • To open an account, a lot of company information is required.


Because it has excellent tools and reporting for all of your marketing campaigns across various channels, Hubspot is the best all-in-one marketing suite (website, social, email marketing, and more). With Hubspot’s CRM, you can keep track of every contact information and draw customers through lead forms, live chat, and online advertisements.


  • CRM, social media, blogging, and email marketing are all included in the marketing suite.
  • Email deliverability rates are maintained by the email health tab.
  • Only pay for tracking leads throughout their buying journeys for the contacts you are marketing.
  • Online training tools that are useful


  • neither offers a low-cost nor a free plan.
  • Not for companies looking only for email marketing tools
  • It is challenging to integrate a different CRM, such as Salesforce or Pipedrive
  • steep learning curve to fully realize the potential of marketing

Best Value Email Marketing

  1. Sendinblue

A great option for a low-cost email marketing platform is SendinBlue. It provides a variety of digital marketing tools that are ideal for big e-commerce companies, small businesses, and everything in between. You can combine and match the different features to meet your needs and financial constraints.

Sendinblue is significantly less expensive than other email marketing services because we only charge you for the emails you send, not for storing your contacts. (We don’t believe charging more for customer acquisition and business expansion is very fair.)

  1. Mailchimp

Although it’s not cheap, Mailchimp is frequently regarded as the preferred email marketing service provider for those new to the field. You can create automated workflows, set up campaigns, and tag subscribers using the user-friendly interface.

A free plan from Mailchimp is available for up to 500 contacts and 500 emails per day (but 2,500 emails a month total). The more expensive price tier includes the full complement of email marketing features, sophisticated audience insights, custom branding, and a variety of templates.

  1. Constant Contact

Drag-and-drop email creation and customization are made simple with Constant Contact’s drag-and-drop email builder, and the automations feature enables you to develop trigger-based email series for improved subscriber engagement. It is a good option for ecommerce brands due to the capability of importing subscribers from external lists and the transactional email component.

The cheapest paid plan from Constant Contact starts at $9.99 per month for 500 contacts and fundamental email features.

  1. ConvertKit 

ConvertKit specializes in assisting bloggers and creatives in connecting with and growing their audiences. The platform offers an ever-expanding selection of email templates, along with landing page layouts that are intended to maximize conversions.

The dashboard’s visual workflows make it simple to map out trigger-based campaigns. Up to 300 subscribers can use the free plan, but the automated sequences and funnels are not included. You must subscribe to the subsequent plan, which starts at $15 per month for 300 subscribers, in order to set that up.

  1. Cake Mail

Create custom templates with your company’s branding (or select from a variety of professionally created templates) and manage your subscriber list with Cake Mail’s grouping and segmentation tools.

Cake Mail aims for simplicity so that beginners can concentrate on their messaging without having to worry about design knowledge. You can sign up for the platform’s free plan to see if you like it. The least expensive plan, on the other hand, starts at just $8 per month for 6,000 email sends and up to 500 subscribers.


Email marketing is one of the most effective methods available for growing a business. By using the right email marketing software, choosing the right hosting plan, and choosing the right e-commerce solution, you can grow your business successfully.

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