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Best Email Marketing Software To Buy

If you’re looking to grow your email list, there are a few things you need to do in order to get the most out of your list. First, it’s important to determine what type of list you want. This can be determined by considering the purposes for which you want your list to be used. If you plan on using your list for marketing, then it’s important that the software used for list building is designed specifically for this task. Additionally, it’s important to determine how frequently you want your list to be sent. If you only plan on sending out a single notification per week, then the software should be designed specifically for this task. Once all of these factors have been considered, it’s time to create and manage your list.

We have put together this list of Best Email Marketing Software To Buy, best free email marketing software, 10 email marketing platform and bulk email marketing services.

Best Email Marketing Software To Buy

  1. Constant Contact

For the majority of users, we advise Constant Contact. Veteran email marketers will immediately recognize how much time Constant Contact can save their team while beginners will find a comprehensive toolkit that’s simple to use.

Don’t believe what I say. You can test out Constant Contact’s entire email marketing platform for free for 60 days without providing a credit card.

Without any coding experience, you can easily create new emails that look good and are consistent with your brand using their user-friendly drag-and-drop email builder. It is easy and simple to add text, images, videos, coupons, polls, and events to any message.

  1. Sendinblue 

Everything you require to start and manage an email campaign is provided by Sendinblue. Watch your outreach take off by adding your content to their machine.

This is a well-developed platform with more features than you might anticipate. You can add live chat to your website and collect new email addresses from visitors who are looking around your store or learning more about your business.

Many things are appealing. A built-in CRM with space for as many contacts as you like, simple tools to build workflows, and more than 40 customizable templates.

You can send up to 300 emails per day using Sendinblue’s free, perpetual version without spending a dime. You’ll comprehend why it’s so well-liked once you see how it operates.

  1. MailerLite

MailerLite provides all the necessities without any extras. If you want to try it out, there is no commitment because it is free to use for the first 1,000 subscribers.

It’s a fantastic choice for anyone looking for a simple email marketing service. You’re a maker who doesn’t require a lot of frills and bells. All you need are the right tools to launch your newsletter or run a straightforward campaign.

Also advantageous to teams. This platform won’t intimidate anyone, so everyone will make use of the essential tools at their disposal.

  1. Omnisend 

An easy-to-use email marketing solution designed specifically for e-commerce websites is called Omnisend. For the purpose of turning leads into customers, they provide a variety of features, including automated email and SMS messaging.

To ensure you connect with as many customers as possible, they go above and beyond by combining text messages, web browser push notifications, email marketing, Google Customer Match, and Facebook ad retargeting.

Their entire range of channels supports segmented campaigns. As a result, you will be able to specifically target the type of customer you need for your goods or services.

  1. Moosend

Moosend provides an email marketing solution for everyone, from total beginners to seasoned pros. This is the ideal tool for anyone who runs an online store.

They have all the features you need to succeed with your email marketing campaigns, from their simple drag-and-drop email builder to their straightforward segmentation tool to their precise real-time analytics.

The ecommerce AI at Moosend is one of our favorite features. In order to target customers with products they might like based on the purchasing patterns of similar customers, it uses collaborative filtering and machine learning.

Best Free Email Marketing Software

  1. Sendinblue

With Sendinblue, you can send transactional emails, SMS text messages, detailed analytics, and robust marketing automation features all from one dashboard and with unlimited subscribers. Since Sendinblue is also based in France, you can be sure that you will abide by GDPR.

  1. Mailjet

Because of its clear templates, generous monthly email send limits, and limitless subscriber limits, Mailjet is one of the best free email marketing tools. Additionally, you have access to SMTP Relays, webhooks, and APIs for integrations and a more specialized email marketing experience.

The email marketing service comes with email automation, as well as a drag-and-drop email editor that doesn’t require you to write a single line of code and lets you start with Mailjet email templates and pre-built building modules.

  1. Mailchimp

Because it was one of the first significant email services to provide a totally free plan, Mailchimp is a favorite of many bloggers and small businesses. Additionally, Mailchimp has some great tools for email marketing and online shopping.

  1. MailerLite 

One of the best free email marketing services, MailerLite is a little more recent than most of its rivals. Overall, that can be advantageous because it provides one of the highest monthly sending caps and gives you access to a simpler, easier to use platform.

Elegant templates, an easy-to-use email builder, and even some sophisticated tools—such as ecommerce platform integrations, automations, and some premium options to sell subscriptions and digital products through your emails—are provided by MailerLite. These tools are more commonly found in behemoths like Mailchimp.

  1. Benchmark

Benchmark has a quick email designer designed specifically for busy marketers. The editor lets you edit photos directly, and the templates are excellent for a variety of businesses. Their free email marketing tool is also user-friendly enough and includes features for lead generation, marketing automation, and reporting.

  1. Omnisend 

For users who only run online stores, Omnisend is among the best free email marketing services. To expand your contact list, it quickly pulls products from your store and creates attractive, entertaining emails and opt-in forms.

Given its incredibly seamless integrations with Shopify, WooCommerce, Wix, and Bigcommerce, the Omnisend platform is without a doubt the best email marketing platform for e-commerce sites. Even details like product pricing and descriptions perfectly sync with the emails for all of your products. With A/B testing, pre-built automations, and gorgeous ecommerce-focused templates, the free plan is also quite impressive.

  1. Sender 

Another email service with a great free plan is Sender. In fact, of all the services on this list, it offers the highest monthly sending cap. Along with segmentation, integrations, and beautiful, customizable designs, it also offers push notifications.

The Sender service is undoubtedly one to keep an eye on because it includes a product picker, multiple email editing styles, and email automation features galore.

10 Email Marketing Platform

  1. Pabbly Email Marketing

For larger-sized businesses, Pabbly Email Marketing is a highly coveted email service provider. This is due to the fact that, in addition to many other useful features, all Pabbly plans give users access to workflow automation, email scheduling, and SMTP routing.

  1. SendPulse

SendPulse is an integrated messaging platform that has developed an AI-based system to let its users communicate with all devices via email, SMS, Web push, and SMTP (users enjoy a free SMTP server). SendPulse is renowned for being user-friendly and can be trusted to manage enterprise-level email campaigns. You can send bulk emails (i.e., 15,000 emails to 500 subscribers, SendPulse’s equivalent of HubSpot’s contacts) during the fairly lengthy free trial period. We advise you to use the GIF creation tool. These can cause significant increases in click through rates in email campaigns.

  1. MailChimp

One of the most well-known email service providers in the world is MailChimp. In fact, this business has millions of users across more than 175 nations. MailChimp is used by both big and small businesses because of its easy-to-use yet highly useful features and tools.

Over 300 integrations on MailChimp allow you to match the ideal tool to your business, which is one of the platform’s most significant advantages. You can build and use landing pages and other digital marketing tools with MailChimp. So you can use MailChimp to develop more sophisticated strategies. A free email service plan is also offered by MailChimp.

  1. Constant Contact

One of the most popular email marketing platforms in the world is Constant Contact. This is due to the platform’s excellent usability, over 100 email templates, and the simplicity with which contacts can be managed. Furthermore, Constant Contact makes it very easy to set up and manage drip campaigns as well as schedule recurring emails for events like birthdays and holidays throughout the year. In addition to these helpful features, automatically updated bounces and unsubscribes provide you with a wealth of information about your email lists.

  1. HubSpot

Users can choose from a wide selection of email templates on HubSpot. The ESP also makes it simple for users to develop original email templates. Therefore, HubSpot is perfect whether you prefer stock templates or custom ones. With the help of this platform, you can also conduct A/B testing to determine which email version is performing the best.

  1. AWeber

In contrast to HubSpot and MailChimp, AWeber is primarily targeted at small businesses and independent contractors. AWeber’s main focus is simplicity, and their software excels at achieving this goal. The AWeber setup frequently works best for people who are just beginning with email marketing. Additionally, AWeber has a very high deliverability rate, ensuring that your emails reach their intended recipients.

  1. iContact

Email service provider iContact is primarily renowned for its top-notch customer service. Because they will require a lot of assistance setting everything up and running the emails on a regular basis, customers who are not very tech savvy will find this service to be ideal. One of the early businesses in this field, iContact has been around since 2003. Strategic advisors are assigned to each customer, helping them with email marketing campaigns and tool usage. It’s a great feature to have.

  1. GetResponse

Another excellent ESP is GetResponse. Along with a fantastic email platform, this one also provides landing pages, a CRM, and other useful tools like a webinar solution. The fact that GetResponse is available in more than 20 languages is one of its most significant features and a major competitive advantage. GetResponse is now a truly global ESP as a result. It has a ton of storage space as well. Additionally, GetResponse offers a drip campaign tool with a calendar interface and more than 500 email templates. Email send dates are now much simpler to plan as a result.

  1. ActiveCampaign

Another email marketing tool with live chat is ActiveCampaign. So, if you value having excellent customer service, this is a good option for you. Additionally, ActiveCampaign offers a superior CRM, which is a useful tool. You can help your customers by including valuable content in your emails with the help of the CRM. Lead scoring is a feature of ActiveCampaign that rates the caliber of your leads. These kinds of tools are incredibly beneficial for sales teams.

  1. SendinBlue

You can browse through a variety of pre-made automation campaigns on SendinBlue. You can decide which campaign is best for you or your business and begin working on it. Over 30 million emails and texts are sent each day using the SendinBlue platform, which is very popular.

It is simple to create custom automation campaigns even though SendinBlue has created pre-made ones. Therefore, you can easily create a campaign from scratch using your own preferences if you cannot find a ready-made campaign that you like. You can also use the forms tool provided by SendinBlue to gather leads. Once you have captured your leads, you can categorize them into lists.

Bulk Email Marketing Services

  1. SMTP

SMTP offers a very generous free trial that lasts for a month even though it doesn’t have a free plan. It provides reliable email delivery services at an affordable price, making it a necessary tool if you’ll be sending a lot of emails as well as a practical solution if you frequently send transactional emails.

Features

  • rapid delivery times
  • An email address suppression Reputation Defender
  • Transactional emails in abundance
  • Validation of email lists
  • integration with marketing tools that is plug-and-play
  • Complete reporting
  • delivery guidance
  • Management of inbox placement
  • Reputation management for IP
  • 24/7 knowledgeable internal customer support
  • supervised onboarding
  1. Sendinblue

With a drag-and-drop interface, Sendinblue’s bulk email marketing service offers automation, email templates, and more. In order to personalize your email marketing, you can use it to segment your email marketing list based on demographics and interests and combine that data with contact details. We particularly like the feature that lets you send emails at precisely the right time for each contact (available on higher-level paid plans).

Features

basic attributes:

  • Designer of email campaigns (mobile-friendly designer)
  • library of email templates
  • SMS advertising
  • Personalization of SMS and email chat

Features of higher-level plans:

  • Testing A/B
  • Sendinblue logo removal Send time improvement
  • Build landing pages
  • Instagram Ads
  1. Omnisend

Owners of eCommerce businesses and others will love the bulk email marketing services offered by Omnisend. It offers multiple marketing channels (email, SSM, and MMS) so you can reach your customers wherever they are, integrates with your shop to give you better customer targeting and crucial insights into shopping behavior. Omnisend provides funnels with simple drag-and-drop control, automations, product analytics, and a template library.

Features

  • collection of templates
  • Create emails with your brand in mind by including products and dynamic discount codes, then saving them as presets.
  • editor with drag and drop
  • Adaptive discount rates
  • There are pre-built workflows in the Automations Library.
  • Drag-and-drop editing of a workflow
  • Customer analytics, segmentation, and insights powered by AI
  • TCPA and GDPR compliant forms and automated messages that can be customized
  • Detailed campaign and automation reports as well as overall sales and performance metrics
  • Email, SMS, and other channels in one platform for an omnichannel customer experience
  • tools for migration
  • multiple store accounts
  • multiple integrations
  1. Elastic Email

Elastic Email is a simple-to-use, free service for sending out bulk emails. For each marketing campaign, you can manage your recipient list, and the platform has autoresponders. The platform also has a WordPress plugin for those WordPress users out there and web forms you can attach to emails. You can integrate Elastic Email with the apps you already use because it provides API access. Elastic Email also has features for A/X testing and supports sub-accounts.

Features

  • Upload your own HTML email template or use an email designer
  • listing control
  • Options for sending and scheduling
  • Autoresponders
  • countless web forms
  • plugin for WordPress subscribers
  • Page landings
  • Tags and personalized fields
  • segmentation capabilities
  • countless sub-accounts
  • Email workflows and automation
  • Testing A/X
  • Complete reporting
  • Verification via email
  • 24/7 assistance
  1. Mailgun

Another service for sending bulk emails that has a robust API for sending, receiving, and tracking emails is Mailgun. Additionally, it provides SMTP integration for simple bulk transactional email sending, real-time email validation, sophisticated email analytics, engagement metric tracking, and other features.

Features

basic attributes:

  • Webhooks, SMTP relay, and email APIs
  • Suppression control
  • Email analytics and tracking
  • Guaranteed uptime of 99.99% SLA
  • a 5-day log retention period (15 days with Growth, 30 days with Scale)
  • Comprehensive documentation
  • Limited 24/7 ticket assistance

Features of higher-level plans:

  • incoming email management
  • one unique IP (foundation 100k and up)
  • Validating email addresses
  • Placement tests in inbox
  • Message retention after one day (3-day with Growth, up to 7 days with Scale)

Tips for Successfully Using Email Marketing Software.

One of the best ways to improve your email marketing campaign is to use email marketing software. By using email marketing software, you can increase your advertising reach and find new customers faster. Additionally, by using email marketing software to improve website visibility, you can make sure that your customers are more likely to buy from you in the future. Finally, by using email marketing software to increase customer acquisition rates, you can increase the likelihood that you’ll receive sales from your current customers.

Use Email Marketing Software to Improve Your Website’s Visibility

Another great way to boost your website’s visibility is by using email marketing software. By improving website visibility, you’ll be able to show more potential customers what your business has to offer and get them linked directly to your website. Additionally, by adding important content or images onto your website so that viewers will have a better understanding of what you’re selling (and be more likely to purchase it), you’ll help make sure that visitors stay with your business for longer periods of time. Finally, by optimizing your webpages for search engines, you can ensure that more people see your business than if they simply clicked through without looking at all!

Use Email Marketing Software to Increase Your Customer Acquisition Rate

The third tip for increasing customer acquisition rate is simply making sure that you’re doing all possible to acquire new customers through email marketing campaigns alone – not just through other channels like social media or Display Advertising. This ensures that when someone clicks through on one of your emails, it’s not until after they’ve had a chance to browse through all of the other channels available on their device!

Conclusion

Use email marketing software to reach and engage your target market. By using effective marketing techniques, you can increase your business’ revenue, conversions, web presence, and customer base. With the proper tools in hand, you will be able to succeed in reaching your goals.

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