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Best Email Marketing Systems

The traditional email marketing channels are slowly dying—and that’s a shame, because they can be so effective for businesses. Email marketing is a great way to reach your target market, and it’s an affordable way to increase your website traffic. But there are a few things you need to know about the Best Email Marketing Systems, best free email marketing software, free email marketing platforms and 10 email marketing platform.

How to Use Email Marketing to Grow Your Business.

When it comes to email marketing, there are a lot of options to choose from. To find the right campaign for your business, it’s important to consider the target market and what type of message you want to send.

You can either reach out to individual customers or target specific demographics like women or young professionals. You can also use email marketing to increase sales by creating compelling content and adding value to your recipients’ experience.

How to Use Email Marketing to Reach Your target market

Once you know who your target market is, it’s easy enough to reach them through email campaigns. You just needto follow these five steps:

1) Choose an effective subject line

2) Write engaging copy

3) Place images and videos on top of your content

4) Add a personal touch

5) Send regularly

Best Email Marketing Systems

  1. Constant Contact

For the majority of users, we advise Constant Contact. Veteran email marketers will immediately recognize how much time Constant Contact can save their team while beginners will find a comprehensive toolkit that’s simple to use.

Don’t believe what I say. You can test out Constant Contact’s entire email marketing platform for free for 60 days without providing a credit card.

Without any coding experience, you can easily create new emails that look good and are consistent with your brand using their user-friendly drag-and-drop email builder. It is easy and simple to add text, images, videos, coupons, polls, and events to any message.

  1. Sendinblue 

Everything you require to start and manage an email campaign is provided by Sendinblue. Watch your outreach take off by adding your content to their machine.

This is a well-developed platform with more features than you might anticipate. You can add live chat to your website and collect new email addresses from visitors who are looking around your store or learning more about your business.

Many things are appealing. A built-in CRM with space for as many contacts as you like, simple tools to build workflows, and more than 40 customizable templates.

You can send up to 300 emails per day using Sendinblue’s free, perpetual version without spending a dime. You’ll comprehend why it’s so well-liked once you see how it operates.

  1. MailerLite

MailerLite provides all the necessities without any extras. If you want to try it out, there is no commitment because it is free to use for the first 1,000 subscribers.

It’s a fantastic choice for anyone looking for a simple email marketing service. You’re a maker who doesn’t require a lot of frills and bells. All you need are the right tools to launch your newsletter or run a straightforward campaign.

Also advantageous to teams. This platform won’t intimidate anyone, so everyone will make use of the essential tools at their disposal.

  1. Omnisend 

An easy-to-use email marketing solution designed specifically for e-commerce websites is called Omnisend. For the purpose of turning leads into customers, they provide a variety of features, including automated email and SMS messaging.

To ensure you connect with as many customers as possible, they go above and beyond by combining text messages, web browser push notifications, email marketing, Google Customer Match, and Facebook ad retargeting.

Their entire range of channels supports segmented campaigns. As a result, you will be able to specifically target the type of customer you need for your goods or services.

  1. Moosend

Moosend provides an email marketing solution for everyone, from total beginners to seasoned pros. This is the ideal tool for anyone who runs an online store.

They have all the features you need to succeed with your email marketing campaigns, from their simple drag-and-drop email builder to their straightforward segmentation tool to their precise real-time analytics.

The ecommerce AI at Moosend is one of our favorite features. In order to target customers with products they might like based on the purchasing patterns of similar customers, it uses collaborative filtering and machine learning.

Free Email Marketing Platforms

  1. Sendinblue

With Sendinblue, you can send transactional emails, SMS text messages, detailed analytics, and robust marketing automation features all from one dashboard and with unlimited subscribers. Since Sendinblue is also based in France, you can be sure that you will abide by GDPR.

  1. Mailjet

Because of its clear templates, generous monthly email send limits, and limitless subscriber limits, Mailjet is one of the best free email marketing tools. Additionally, you have access to SMTP Relays, webhooks, and APIs for integrations and a more specialized email marketing experience.

The email marketing service comes with email automation, as well as a drag-and-drop email editor that doesn’t require you to write a single line of code and lets you start with Mailjet email templates and pre-built building modules.

  1. Mailchimp

Because it was one of the first significant email services to provide a totally free plan, Mailchimp is a favorite of many bloggers and small businesses. Additionally, Mailchimp has some great tools for email marketing and online shopping.

  1. MailerLite 

One of the best free email marketing services, MailerLite is a little more recent than most of its rivals. Overall, that can be advantageous because it provides one of the highest monthly sending caps and gives you access to a simpler, easier to use platform.

Elegant templates, an easy-to-use email builder, and even some sophisticated tools—such as ecommerce platform integrations, automations, and some premium options to sell subscriptions and digital products through your emails—are provided by MailerLite. These tools are more commonly found in behemoths like Mailchimp.

  1. Benchmark

Benchmark has a quick email designer designed specifically for busy marketers. The editor lets you edit photos directly, and the templates are excellent for a variety of businesses. Their free email marketing tool is also user-friendly enough and includes features for lead generation, marketing automation, and reporting.

  1. Omnisend 

For users who only run online stores, Omnisend is among the best free email marketing services. To expand your contact list, it quickly pulls products from your store and creates attractive, entertaining emails and opt-in forms.

Given its incredibly seamless integrations with Shopify, WooCommerce, Wix, and Bigcommerce, the Omnisend platform is without a doubt the best email marketing platform for e-commerce sites. Even details like product pricing and descriptions perfectly sync with the emails for all of your products. With A/B testing, pre-built automations, and gorgeous ecommerce-focused templates, the free plan is also quite impressive.

  1. Sender 

Another email service with a great free plan is Sender. In fact, of all the services on this list, it offers the highest monthly sending cap. Along with segmentation, integrations, and beautiful, customizable designs, it also offers push notifications.

The Sender service is undoubtedly one to keep an eye on because it includes a product picker, multiple email editing styles, and email automation features galore.

Best Free Email Marketing Software

Mailchimp

A great place to start your email marketing program if you intend to scale it quickly is Mailchimp, one of the most well-known email marketing apps thanks to its friendly branding. The app’s free plan comes with a landing page builder, marketing automation, list segmentation, retargeting ads, and even A/B testing.

Mailchimp is a convenient choice for both inexperienced and seasoned email marketers due to its approachable editor, which includes helpful hints and best practices along the way. For instance, a sidebar reminds you, as you set up a subject line, about the ideal character count, how to use emojis, and other things.

HubSpot

You can find everything you need at HubSpot. Up to 2,000 emails per month, over 100 lists, and reporting are all included as part of the comprehensive and generously generous email marketing features. You can add extra HubSpot tools for CRM, complete marketing automation, customer service, sales, and more when you’re ready to scale.

As soon as signup is complete, the email tool launches the editor so you can get started right away. The user guide, which covers everything you need to know to create stunning, successful campaigns in HubSpot, is the next stop for those who are new to HubSpot or email marketing in general.

MailerLite

The dynamic, pre-designed content blocks more than make up for MailerLite’s lack of pre-made templates for its free newsletter service. MailerLite makes it simple for seasoned email marketers to create new campaigns and unique templates by providing blocks for highlighting multiple articles, videos, RSS lists, products, apps, events, and more.

Your emails don’t just have to be text and pictures. A countdown timer that dynamically displays the amount of time left before you launch a product or end a sale is available. A dynamically updating RSS block allows you to dynamically add product details, embed videos, pull in your most recent blog posts, and more. Instead of just sending digital letters, it’s a great way to send interactive emails.

Moosend

Even though Moosend isn’t the most efficient email marketing tool we tested, it makes up for this with generous free plan allowances and strong segmentation options for eCommerce businesses.

The drag-and-drop functionality to add elements and the rich text editor in the email builder function as expected. Once your eCommerce site has been connected, select the Revenue Dashboard tab to view a summary of the precise steps your email marketing campaigns took to generate sales.

Sendinblue

You’ll need to rely on automation more and more as you use your email marketing tool. Sendinblue provides a variety of templated automation flows based on your goals. It can be difficult to find marketing automation software that is truly free. You can choose your workflow to foster relationships, boost traffic, raise revenue, or improve engagement.

Even with this level of sophisticated automation, setting up an account and editing emails only take a few clicks. Once there, you can create your emails using a drag-and-drop editor and dozens of pre-made templates. Then, either send them as email newsletters or schedule them to be sent using Sendinblue’s automation workflows.

10 Email Marketing Platform

  1. Pabbly Email Marketing

For larger-sized businesses, Pabbly Email Marketing is a highly coveted email service provider. This is due to the fact that, in addition to many other useful features, all Pabbly plans give users access to workflow automation, email scheduling, and SMTP routing.

  1. SendPulse

SendPulse is an integrated messaging platform that has developed an AI-based system to let its users communicate with all devices via email, SMS, Web push, and SMTP (users enjoy a free SMTP server). SendPulse is renowned for being user-friendly and can be trusted to manage enterprise-level email campaigns. You can send bulk emails (i.e., 15,000 emails to 500 subscribers, SendPulse’s equivalent of HubSpot’s contacts) during the fairly lengthy free trial period. We advise you to use the GIF creation tool. These can cause significant increases in click through rates in email campaigns.

  1. MailChimp

One of the most well-known email service providers in the world is MailChimp. In fact, this business has millions of users across more than 175 nations. MailChimp is used by both big and small businesses because of its easy-to-use yet highly useful features and tools.

Over 300 integrations on MailChimp allow you to match the ideal tool to your business, which is one of the platform’s most significant advantages. You can build and use landing pages and other digital marketing tools with MailChimp. So you can use MailChimp to develop more sophisticated strategies. A free email service plan is also offered by MailChimp.

  1. Constant Contact

One of the most popular email marketing platforms in the world is Constant Contact. This is due to the platform’s excellent usability, over 100 email templates, and the simplicity with which contacts can be managed. Furthermore, Constant Contact makes it very easy to set up and manage drip campaigns as well as schedule recurring emails for events like birthdays and holidays throughout the year. In addition to these helpful features, automatically updated bounces and unsubscribes provide you with a wealth of information about your email lists.

  1. HubSpot

Users can choose from a wide selection of email templates on HubSpot. The ESP also makes it simple for users to develop original email templates. Therefore, HubSpot is perfect whether you prefer stock templates or custom ones. With the help of this platform, you can also conduct A/B testing to determine which email version is performing the best.

  1. AWeber

In contrast to HubSpot and MailChimp, AWeber is primarily targeted at small businesses and independent contractors. AWeber’s main focus is simplicity, and their software excels at achieving this goal. The AWeber setup frequently works best for people who are just beginning with email marketing. Additionally, AWeber has a very high deliverability rate, ensuring that your emails reach their intended recipients.

  1. iContact

Email service provider iContact is primarily renowned for its top-notch customer service. Because they will require a lot of assistance setting everything up and running the emails on a regular basis, customers who are not very tech savvy will find this service to be ideal. One of the early businesses in this field, iContact has been around since 2003. Strategic advisors are assigned to each customer, helping them with email marketing campaigns and tool usage. It’s a great feature to have.

  1. GetResponse

Another excellent ESP is GetResponse. Along with a fantastic email platform, this one also provides landing pages, a CRM, and other useful tools like a webinar solution. The fact that GetResponse is available in more than 20 languages is one of its most significant features and a major competitive advantage. GetResponse is now a truly global ESP as a result. It has a ton of storage space as well. Additionally, GetResponse offers a drip campaign tool with a calendar interface and more than 500 email templates. Email send dates are now much simpler to plan as a result.

  1. ActiveCampaign

Another email marketing tool with live chat is ActiveCampaign. So, if you value having excellent customer service, this is a good option for you. Additionally, ActiveCampaign offers a superior CRM, which is a useful tool. You can help your customers by including valuable content in your emails with the help of the CRM. Lead scoring is a feature of ActiveCampaign that rates the caliber of your leads. These kinds of tools are incredibly beneficial for sales teams.

  1. SendinBlue

You can browse through a variety of pre-made automation campaigns on SendinBlue. You can decide which campaign is best for you or your business and begin working on it. Over 30 million emails and texts are sent each day using the SendinBlue platform, which is very popular.

It is simple to create custom automation campaigns even though SendinBlue has created pre-made ones. Therefore, you can easily create a campaign from scratch using your own preferences if you cannot find a ready-made campaign that you like. You can also use the forms tool provided by SendinBlue to gather leads. Once you have captured your leads, you can categorize them into lists.

Conclusion

There’s no doubt that Email Marketing is one of the most powerful marketing tools available today. By using the right email marketing campaigns, you can reach your target market and increase sales. Additionally, by increasing your email list size and creating a landing page that engages customers, you can ensure that your campaigns are highly effective. Overall, Email Marketing is an extremely effective way to grow your business.

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