Best Free Tools for Instagram

Looking for the Best Free Tools for your Instagram account in 2018 ? The post is here with all the necessary information to get the best out of Instagram and grow your own business.

One of the most prominent social media channels nowadays is Instagram, and that’s why there’s a lot of competition revolving around this. The number one thing you should consider as a business owner who wants to do more promotions on Instagram is having the right tools for it. Here we’ve put together 5 best free tools for Instagram – all of them hand-picked and easy to use.

Buffer

Buffer for Instagram

Scheduling Instagram posts in advance can help you save time and ensure that your profile is well-curated and consistent. You can now schedule both single-image or single-video posts with Buffer!

On the free plan, you can plan your Instagram marketing for up to three accounts. If you would like to connect more Instagram accounts or get analytics, you could give Buffer for Business a go.

(If you are reading this on mobile, feel free to download Buffer for Android or Buffer for iOS for a smooth mobile experience.)

 Later

Type: Application 

Available on Play Store and App StoreWeb App.

Price: Free for Individuals 

Once you created a great caption and chose the best hashtags, it’s time to schedule your posts. Here’s where Later comes to help. 

Features:

With the free plan, you can plan your Instagram content in a visual way: 

  1. One profile per platform (Instagram, Facebook, Twitter, Pinterest) 
  2. One Instagram profile, 30 posts 
  3. Upload and schedule posts both on the web and on the mobile app 
  4. Plan and save captions, hashtags, and other texts
  5. Upload and store an unlimited number of photos and videos in your Media Library

If you don’t want to use a separate tool for finding hashtags, Later has this feature, too. 

Earlier, you could find scheduler tools with a free plan. But the most famous ones changed their plans to paid only. On the contrary, Later has a free forever plan for individuals

Awario

Monitoring brand mentions is crucial for any brand, big or small. It enables you to engage with customers, manage your reputation, identify influencers who use your products/services, and so on.

The problem is when people mention a brand on Instagram, they won’t necessarily tag them. Most of the mentions will go untagged — and unnoticed by brands. However, a monitoring tool can discover these untagged mentions and make it easy to engage with them.

Awario finds all mentions of your brand and analyzes them. It also provides you with a broad range of analytics on your brand:

  • How many times it was mentioned.
  • How many people saw your brand name (reach).
  • The language of the mentions.
  • Key topics within your mentions.
  • The most influential accounts which mentioned your brand.

Additionally, your brand name is not the only word you can monitor. Awario monitors any keyword or keyword combination you can possibly think of. Some keywords that could be useful to track on Instagram are:

  • Your competitors’ brand names
  • Influencers’ names
  • Hashtags and keywords relevant to your industry

Pricing: Awario offers a free trial for two weeks. The Starter plan, tailored for small companies, costs $29/mo (3 alerts, 30,000 mentions per month).

Awario

Monitoring brand mentions is crucial for any brand, big or small. It enables you to engage with customers, manage your reputation, identify influencers who use your products/services, and so on.

The problem is when people mention a brand on Instagram, they won’t necessarily tag them. Most of the mentions will go untagged — and unnoticed by brands. However, a monitoring tool can discover these untagged mentions and make it easy to engage with them.

Awario finds all mentions of your brand and analyzes them. It also provides you with a broad range of analytics on your brand:

  • How many times it was mentioned.
  • How many people saw your brand name (reach).
  • The language of the mentions.
  • Key topics within your mentions.
  • The most influential accounts which mentioned your brand.

Additionally, your brand name is not the only word you can monitor. Awario monitors any keyword or keyword combination you can possibly think of. Some keywords that could be useful to track on Instagram are:

  • Your competitors’ brand names
  • Influencers’ names
  • Hashtags and keywords relevant to your industry

Pricing: Awario offers a free trial for two weeks. The Starter plan, tailored for small companies, costs $29/mo (3 alerts, 30,000 mentions per month).

YellowDuck 

Type: Web Application

Available on:  Windows, Mac (download from the YellowDuck Homepage)

Price: Free

With the help of YellowDuck, another Instagram tool that you can use for free, you can go live to Instagram from your computer. The main benefit for you is a more professional live stream with a steady camera. Especially if you need to have your laptop tabs open during the live stream, you’ll need to use YellowDuck.  

Features:

  • Go live to Instagram from your laptop 
  • Disable commenting while streaming
  • Save the video to your Story once it’s finished

This is one of the best free Instagram tools that will be handy in 2021. More and more users are getting engaged in live videos. This is your chance to get your audience’s attention.

After you download YellowDuck, make sure to read their Help Center articles relevant to your needs. They will walk you through the installation process and will help you go live easily.

Adobe Spark

Adobe Spark

Adobe Spark is another free design tool that we love at Buffer.

Here’s a unique feature of Adobe Spark that I like: just by turning a dial in the editor, I can get different design recommendations for my caption.

You can learn more about how to create Instagram stories with Adobe Spark and get 10 free Instagram stories templates here.

Conclusion

Navigate your way from a novice hashtag user to a savvy marketer. These free tools will help you discover your best hashtags, track follower growth, and more.

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