Best Hashtags For Email Marketing

What are the best hashtags for email marketing for different industries? Does using hashtags really help your emails get read? In this article, I’ll give you examples of the top three best hashtags for email marketing based on the industry. After reading this article you’ll know how to use hashtags in your email and what they do.

When it comes to email marketing, you need to get attention and make sure your readers engage with your content. You don’t want your business falling flat and that’s why you need to find the best hashtags for email marketing. You’ll want to know what hashtags are popular and then create personalized campaigns for your business. The great thing about hashtags is that they can be useful in helping you increase engagement with your audience, but how do you know which hashtags to use?

What is a hashtag?

Hashtags are a way to connect your content to a specific theme, community, topic or conversation.

Hashtags make it easier for users to discover your content and allow you to reach a much larger audience.

Here are some fundamentals to keep in mind when using hashtags:

• If you want to use hashtags to enhance your social strategy, make sure your account is public
• Keep your hashtags brief and easy to remember. Try not to put too many words together on the same hashtag
• Limit the amount of hashtags you use on one specific post – most of the time, quality > quantity (we will get into the details of this later in the guide)
• Make sure you do not use any punctuation, spaces or symbols in the hashtag (other than the # at the beginning of the word)

Why are hashtags important?

The truth is, the hashtags you use on your posts can either make or break your strategy.

Some businesses make the mistake of slapping together words that looks and sounds good – when in reality, this could do more harm then good to your strategy.

The main reason hashtags are so critical to your overall strategy is because they have the ability to expand your audience, and boost engagement through likes, shares, and comments. Here’s how this works:

• When you use a hashtag, your post will be public to anyone viewing that hashtag
• Users can actually follow hashtags, which means you could show up on the users feed even if they do not follow you
• Using hashtags on “stories” also makes it possible for your story to show up in the relevant hashtag “story”
• Hashtags are also a way to build a community of people, which can enhance your brand and audience.

Example of brilliant hashtag campaign**

Let’s take a look at an example of how Coca Cola turned the hashtag “#ShareACoke” into a record number of sales and user generated content on social media:

The idea behind the campaign was that the coke bottles would have names and titles on them – which organically led people to take photos and share them on Instagram using the hashtag “ShareACoke.”

The hashtag campaign was so impactful because there was a sense of community world-wide and it felt personal to have your name on the bottle of a multi-billion dollar brand.

What hashtags should I use?

As we mentioned above, the hashtags you use can either make or break your Instagram strategy.

Here are a few different research methods for finding the right hashtags for your post:

• Look at other competitors and social media influencers: Identify how many hashtags they’re using in their posts and which hashtags they use consistently
• Search specific hashtags on explore page: This will show you how many posts use that hashtag which is an indicator if it’s trending or not. Only use the hashtag if it makes sense for your business.
• Use tools such as hashtagify.me: This tool allows you to search any hashtag to see how popular it is and if it’s trending during the given time period
• Use “related” hashtags: On Instagram, related hashtags can be more specific than general hashtags you are using. These are located in the explore section of the Instagram hashtag (see photo below)

How many hashtags should I use for my post?

Instagram allows you to use up to 30 hashtags per post, but it’s recommended that the optimal amount of hashtags you should use is 5-10.

Using too many hashtags can make you look spammy and can do more harm to your social strategy.

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How hashtags work on Instagram

Hashtags are attached to things you post on Instagram and become clickable phrases and topics. Any word or phrase can be turned into a working hashtag, as long as it has a # placed in front of it.

When users click on a hashtag, they’re taken to its discover feed, which shows all the public content attached to it. People will click on or search for hashtags they’re interested in as a way of finding content on Instagram.

Since hashtags are used with an intent to discover content, the right hashtags can put you in front of your target audience, even if they haven’t connected with you before. Recognizing the importance of hashtags on the platform, Instagram has expanded the functionality of hashtags. Brands can now add clickable hashtags to the profile section of Instagram bios.

Most popular Instagram hashtags of all time

1. #love
2. #fashion
3. #photooftheday
4. #beautiful
5. #photography
6. #picoftheday
7. #happy
8. #follow
9. #nature
10. #tbt
11. #instagram
12. #travel
13. #like4like
14. #style
15. #repost
16. #summer
17. #instadaily
18. #selfie
19. #beauty
20. #girl
21. #friends
22. #instalike
23. #me
24. #smile
25. #family
26. #photo
27. #life
28. #likeforlike
29. #music
30. #ootd
31. #makeup
32. #follow4follow
33. #amazing
34. #igers
35. #nofilter
36. #model
37. #sunset
38. #beach
39. #design
40. #motivation
41. #instamood
42. #foodporn
43. #lifestyle
44. #followforfollow
45. #sky
46. #l4l
47. #f4f
48. #handmade
49. #likeforlikes
50. #cat

Top Instagram hashtags in 2022, by category

There is a lot to consider when working with Instagram hashtags, so let’s regroup around a solid starting point. 

Below, you’ll find the best Instagram hashtags, sorted by categories like industry or event, that you can use to start the process of fleshing out your hashtag strategy.

• Best hashtags for likes and follows
• Best fashion hashtags
• Best food and beverage hashtags
• Best travel hashtags
• Best pet hashtags
• Best tech and gadgets hashtags
• Best wedding hashtags
• Best fitness hashtags
• Best holiday hashtags
• Top hashtags for Instagram contests
• Instagram hashtags for photography
• Instagram hashtags for small business
• Instagram hashtags for music
• Instagram art hashtags
• Instagram nature hashtags
• Top Instagram Reels hashtags

Best hashtags for likes and follows

1. #likes 
2. #like 
3. #follow 
4. #likeforlikes 
5. #love 
6. #instagood 
7. #instagram 
8. #followforfollowback 
9. #followme 
10. #photooftheday 
11. #bhfyp 
12. #instalike 
13. #photography 
14. #l 
15. #instadaily 
16. #me 
17. #picoftheday 
18. #beautiful
19. #myself
20. #likeforfollow 
21. #fashion 
22. #smile 
23. #followers 
24. #likeforlike 
25. #followback 
26. #f 
27. #followforfollow 
28. #comment
29. #likesforlikes 
30. #bhfyp

Note: No promises made on the quality of the followers or likes you’ll receive, as these and other related hashtags are typically based on new Instagram users trading likes and follows.

Best fashion hashtags

1. #fashion
2. #love
3. #style
4. #styleinspo
5. #ootd
6. #outfitoftheday
7. #whatiwore
8. #shoppingaddict
9. #beautydoesnthavetobepain
10. #currentlywearing
11. #instastyle
12. #lookgoodfeelgood
13. #fashionblogger
14. #fashionista
15. #fashionstyle
16. #fashionable
17. #fashiongram
18. #fashionblog
19. #fashionaddict
20. #fashionphotography

Best food and beverage hashtags 

1. #food
2. #foodporn 
3. #foodie 
4. #instafood 
5. #foodphotography 
6. #foodstagram 
7. #yummy 
8. #instagood 
9. #love
10. #foodblogger 
11. #foodlover
12. #delicious 
13. #homemade 
14. #healthyfood 
15. #photooftheday 
16. #picoftheday 
17. #dinner 
18. #foodgasm 
19. #foodies
20. #tasty 
21. #cooking 
22. #instadaily 
23. #lunch 
24. #bhfyp 
25. #restaurant 
26. #healthy

Best travel hashtags

1. #travel 
2. #nature 
3. #photography 
4. #travelphotography 
5. #photooftheday 
6. #instagood 
7. #travelgram 
8. #picoftheday 
9. #photo 
10. #beautiful
11. #art 
12. #naturephotography 
13. #wanderlust 
14. #adventure 
15. #instatrave
16. #travelblogger 
17. #landscape 
18. #summer
19. #trip 
20. #explore 

Best pet hashtags

1. #pet 
2. #dog 
3. #pets 
4. #dogsofinstagram 
5. #cute 
6. #petsofinstagram 
7. #dogs
8. #cat 
9. #love
10. #puppy 
11. #cats 
12. #petstagram 
13. #animals
14. #animal 
15. #instadog 
16. #instagram 
17. #dogstagram 
18. #doglover 
19. #of 
20. #catsofinstagram 
21. #dogoftheday 
22. #doglovers 
23. #petlovers 
24. #doglife 
25. #instapet 
26. #catstagram 
27. #instagood 
28. #cachorro 
29. #catlover

Best tech and gadgets hashtags

1. #techie
2. #latesttech
3. #ilovemygadgets
4. #gadgetsgalore
5. #apple
6. #android
7. #applevsandroid
8. #wearabletech
9. #VR
10. #mobile
11. #makinglifeeasier
12. #tech
13. #technology
14. #technews
15. #gadgets
16. #instatech
17. #software
18. #innovation

Best wedding hashtags

1. #wedding 
2. #bride
3. #weddingdress 
4. #weddingphotography 
5. #weddingday 
6. #weddinginspiration 
7. #makeup 
8. #weddingplanner 
9. #prewedding 
10. #bridal 
11. #bridetobe 
12. #weddingphotographer 
13. #weddings
14.  #groom 
15. #engagement 
16. #party 
17. #weddingideas 
18. #makeupartist 
19. #indianwedding 
20. #casamento

Best fitness hashtags

1. #fitness 
2. #gym
3. #workout 
4. #fitnessmotivation 
5. #motivation 
6. #fit 
7. #bodybuilding
8. #training 
9. #health 
10. #lifestyle
11. #fitfam
12. #healthylifestyle 
13. #sport
14. #healthy 
15. #gymlife 
16. #life 
17. #crossfit 
18. #personaltrainer 
19. #goals 
20. #exercise 
21. #muscle

Best holiday hashtags

1. #stockingstuffers
2. #christmasdecor
3. #spookyhalloween
4. #happyhalloween
5. #thanksgivingtable
6. #turkeyorham
7. #valentineformyvalentine
8. #happyfourth
9. #newyearseve
10. #newyearsresolution
11. #holidaycrazy
12. #holidayspirit
13. #kwanza
14. #hanukkahgift
15. #underthetree

Top hashtags for Instagram contests

1. #instacontest
2. #instagiveaway
3. #giveaway
4. #sweepstakes
5. #contestalert
6. #contestentry
7. #winit
8. #freebie
9. #winitwednesday

Instagram hashtags for photography

1. #photography 
2. #photooftheday 
3. #photo 
4. #picoftheday
5. #photographer
6. #model 
7. #photoshoot
8. #portrait 
9. #beauty 
10. #travelphotography
11. #canon
12. #selfie 
13. #landscape
14. #sunset 
15. #fotografia 
16. #portraitphotography 
17. #photographylovers 
18. #artist 
19. #nikon

Instagram hashtags for small business

1. #smallbusiness 
2. #supportsmallbusiness 
3. #handmade 
4. #shoplocal 
5. #shopsmall 
6. #smallbusinessowner 
7. #entrepreneur 
8. #supportlocal
9.  #business 
10. #localbusiness 
11. #businessowner 
12. #blackownedbusiness 
13. #art 
14. #explorepage 
15. #homedecor 
16. #covid
17. #startup
18. #entrepreneurship 
19. #womeninbusiness 
20. #motivation
21. #success 
22. #girlboss 
23. #entrepreneurlife
24. #handcrafted
25. #local 
26. #smallbiz 
27. #homemade 
28. #custom 
29. #smallbusinesssupport 
30. #shopsmallbusiness 
31. #handmadewithlove 
32. #supportsmallbusinesses 
33. #supportlocalbusiness

Instagram hashtags for music

1. #music 
2. #hiphop
3. #rap 
4. #musician
5. #singer
6. #musica 
7. #dj 
8. #rock
9. #dance 
10. #song
11. #guitar 
12. #viral 
13. #producer 
14. #newmusic
15. #musicvideo
16. #instamusic
17. #livemusic
18. #pop
19. #concert
20. #trap
21. #beats

Instagram art hashtags

1. #art 
2. #artist
3. #drawing 
4. #artwork 
5. #painting 
6. #artistsoninstagram 
7. #illustration 
8. #digitalart 
9. #design
10. #sketch

Instagram nature hashtags

1. #nature
2. #naturephotography
3. #sunset
4. #flowers
5. #wildlife
6. #mountains
7. #hiking
8. #explore
9. #outdoors
10. #naturelover
11. #beach
12. #forest

Top Instagram Reels hashtags

1. #reels
2. #reelsvideo
3. #reelsinstagram
4. #reelsindia
5. #holareels
6. #reelsbrasil
7. #reelsteady
8. #instagramreels
9. #reelsinsta
10. #instareels
11. #reelsofinstagram
12. #k
13. #music
14. #bhfyp
15. #disney
16. #tiktokindia
17. #videoftheday
18. #instareel
19. #foryoupage
20. #fyp

Conclusion

Hashtags can enhance the appearance of your email marketing campaign. Here’s an extensive list of hashtags that are really popular on instagram, twitter, or any other social media platform.