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Best WordPress Plugin For Email Marketing

Email marketing. If you’re reading this, you probably already know how important it is for all bloggers. That’s why so many people use WordPress. However, one plugin stands out from the rest in terms of email marketing capabilities — MailChimp. Or, to be more specific, Best WordPress Plugin For Email Marketing: MailChimp

After you’ve installed WordPress, the next step is to decide what WordPress plugin for email marketing you are going to use. You can use this plugin if you want to send personalized emails from your WordPress site. It’s easy to install and use and it has great email templates. This plugin allows you to do the following:


wordpress email plugins: sendinblue

Sendinblue offers cloud-based digital marketing tools to over 50,000 growing companies around the world, and its WordPress plugin brings the power of the platform directly into WordPress.

With the Sendinblue WordPress plugin, you can create forms to capture leads, manage lists of subscribers, create and send email marketing campaigns, and measure your success over time using the included reports. The plugin features a drag-and-drop email editor, and you’re able to personalize components of your email to increase engagement with subscribers. The free version lets you send up to 300 emails per day.

The Sendinblue WordPress plugin also includes transactional email. Using the wp_mail function, you’ll be able to send transactional emails using Sendinblue’s SMTP. This feature is great for sending order confirmations or updating your customers on important changes to their accounts.

Best for: WordPress business owners in need of a simple but inclusive email marketing plugin will enjoy Sendinblue for its tools, support, and integration with its other advanced marketing tools. You can get decent mileage from the plugin for free before reaching your send limit.


wordpress email plugins: sumo

Sumo has over 60,000 active installations within WordPress — and for good reason. Beyond just pop-ups, welcome emails, and automated drip campaigns, they also have a number of other features to help you grow your business.

The plugin features a “share” button that you can add anywhere on your site, which allows your site visitors to easily share your content on social. The plugin also integrates directly with WooCommerce so you can create discounts and unique offers to increase your order value, and minimize the number of abandoned carts you have.

On top of all the plugin’s features, Sumo offers free customer support, and even one-on-one onboarding for all customers (free and paid) to ensure you’re getting the most out of the plugin.

Best for: Sumo works great for ecommerce websites and WooCommerce that run regular email campaigns. New businesses will appreciate the generous free version, which allows up to 10,000 emails per month and unlimited subscribers.

 Email Subscribers & Newsletters

wordpress email plugins: email subscribers and newsletters

Email Subscribers & Newsletters is a plugin that lets you easily notify your subscribers when you have new blog content available. With it, you can add a subscription box to your site and get notified every time someone signs up for your newsletter. You can then notify your subscribers whenever a new post is published, or create a custom newsletter to share your content.

Email Subscribers & Newsletters is also serious about the health of your email lists. They offer double opt-in functionality so you can ensure that you’re only reaching out to people interested in what your website has to offer. You have the option to add captchas to your subscription box to prevent bots from ruining your email lists. The tool offers list cleanup and spam testing services too.

Best for: Email Subscribers & Newsletters is best for bloggers who want a simple plugin to notify readers when a new blog post is published, along with some simple metrics and a custom newsletter option.

 Email Subscribers & Newsletters

Email Subscribers & Newsletters – Simple and Effective Email Marketing WordPress Plugin

Author(s): Icegram

Current Version: 5.3.13

Last Updated: April 28, 2022

email-subscribers.5.3.13.zip92%Ratings100,000+InstallsWP 3.9+Requires

If you’re looking for a full-featured solution, Email Subscribers & Newsletters is one of the best WordPress email marketing plugins to start with. It provides everything you need to create and manage a list and send newsletters, without requiring a third-party connection.

Key features:

  • Add a subscription box to your site for collecting email addresses
  • Send out email newsletters manually, or automatically based on specific triggers
  • Receive notifications when new subscribers sign up and send out automated welcome emails
  • View email data, such as when each was sent and viewed

What you’ll need to use it:

Email Subscribers & Newsletters makes use of your own server to send emails, so it doesn’t require any third-party subscriptions or additional tools.


Along with the free version, there’s a premium tier starting at $9 per month. This provides extra features such as email templates, built-in spam filtering, and the option to test newsletters.

Who should use it:

This plugin is an excellent option if you want a no-frills solution that you can manage straight from your website. It includes all the basics, is easy to pick up, and offers a decent amount of automation potential.

 MailChimp for WordPress

MC4WP: Mailchimp for WordPress

Author(s): ibericode

Current Version: 4.8.7

Last Updated: March 2, 2022

mailchimp-for-wp.4.8.7.zip96%Ratings2,000,000+InstallsWP 4.6+Requires

This one connects your site to Mailchimp – one of the most popular email marketing services available. If you’re a Mailchimp user, this plugin will help you grow your list more effectively.

Key features:

  • Create custom sign-up forms and add them to your WordPress site
  • Integrate with a wide variety of form builder and e-commerce plugins
  • View detailed reports about your campaigns (premium only)
  • Send automatic notifications when new subscribers sign up (premium only)

What you’ll need to use it:

To use this plugin, you’ll need to also use the Mailchimp email marketing service. Mailchimp offers a free plan that includes up to 2,000 subscribers and 12,000 emails per month. The paid tiers start at $10 per month, and prices scale with the number of subscribers you need.


As for the plugin itself, the free tier is very streamlined. It only enables you to create sign-up forms and add them to your site. If you want access to more functionality, you’ll need a premium license, which starts at $59 per year.

Who should use it:

This is one of the pricier options on our list of the best WordPress email marketing plugins. However, it also offers integration with one of the most feature-rich services available. It’s worth considering if you want an email marketing solution that enables you to create complex and highly-customized campaigns.

Additionally, this is one of the best WordPress email marketing plugins if you’re already using the Mailchimp service.

HubSpot All-In-One Marketing

HubSpot – CRM, Email Marketing, Live Chat, Forms & Analytics

Author(s): HubSpot

Current Version: 8.11.11

Last Updated: April 28, 2022

leadin.zip88%Ratings200,000+InstallsWP 4.0+Requires

HubSpot offers a free reliable and feature-packed email marketing tool that’s suited for growing businesses. The tool is part of HubSpot’s free WordPress plugin.

With HubSpot Email Marketing, you can create professional marketing emails that engage and grow your audience with the easy drag-and-drop email builder. HubSpot Email is automatically connected with HubSpot CRM, so you can tailor relevant emails based on any details you have such as form submissions and website activity.

Key features:

  • Create beautiful emails from scratch using the drag and drop editor, without any extra IT and designer resources needed
  • Use one of HubSpot’s goal-based email templates included in the free version
  • Personalize subject lines, content, links, attachments, and calls-to-action based on subscriber’s lifecycle stage, list membership, or any information in their contact records
  • Optimize email campaigns with A/B tests and analytics

What you’ll need to use it:

Simply install HubSpot’s free WordPress plugin and you’ll get access to HubSpot Email, CRM, and other free marketing and sales tools.


The HubSpot email tool is free for up to 2,000 email sends per month, with upgrade solutions starting at $50 with Marketing Hub Starter.

Who should use it:

HubSpot Email is suitable for any business, it’s free to start, and affordable as the business grows. Because it comes natively integrated with a free CRM, free sales and service tools, this plugin is ideal for teams that want to streamline their business, bringing all of their tools and data into one place.

 Everest Forms

Everest Forms WordPress Booking Plugins

To make it to the top of our list is Everest Forms by WPEverest. It’s one of the best WordPress form builder plugins. This plugin has over 100000 happy customers as of today.

With its drag and drop feature, creating a form is a piece of cake. You can create any type of forms such as contact formssurvey forms, and much more. Along with that, it offers pre-designed templates to save your precious time.

Moreover, Everest Forms provides various premium add-ons such as Mailchimp, Mailerlite, Email Templates, and so on.

Key Features of Everest Forms:

  • Unlimited form fields
  • Easy payment gateways
  • Drag and drop builder
  • Pre-designed templates
  • Email marketing tools are avilable

Price: Free or $69 for a Single Site License


wordpress email plugins: subscribe2

Subscribe2 lets you send either simple notifications to your blog subscribers whenever you post new content, or a recurring digest of posts. Through the plugin, you can also exclude specific categories of posts from being included in your emails, or even exclude posts on an individual basis.

The tool lets you create simple plain text emails, or create custom HTML emails. You can also upgrade to its paid service (MailOptin) to send emails to your contact lists in Mailchimp, AWeber, or other email service providers.

Best for: Subscribe2 is another WordPress email plugin that’s ideal for bloggers who want to send email alerts to subscribers, or to compile their most recent blog posts into a digest.


Most of the time you need to do more than blogging for your website. You need to have some email marketing campaigns as well. And this is where I would like to introduce you a kind of plugin that can help you with that.

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