What Is Relationship Marketing? Definition, Types, And Importance
Recent studies reveal that retaining an existing customer can cost five times less than acquiring a new one, highlighting the critical role that cultivating strong customer relationships plays in sustainable success. Relationship Marketing is not just a tactic; it’s a philosophy that prioritizes customer satisfaction, engagement, and long-term value. In this article, we delve into…
Hotel Marketing Plan and Strategies: How to Market a Hotel
Behind every thriving hotel, there lies a well-crafted marketing plan and a set of strategic initiatives that not only attract guests but also foster loyalty and advocacy. In this article, we embark on a journey into the world of hotel marketing, where we will unveil the essential components of a successful marketing plan and explore…