I know that creating quality content for social media can be challenging. Sometimes you dont have to time to do research, write the article, record the video, edit the images… That’s where Content Creation Tools come in.

When I first started blogging, I spent hours researching the right tools to help me get my blog off the ground. For this article, I’ve compiled a list of my favorite content creation tools for social media.


Turn blog posts into engaging videos

Lumen 5

Price: Free or $49 per month

Description: By analyzing the content of your blog post, Lumen5 can automatically create a video storyboard for you. It even recommends relevant images and videos, which you can easily use by dragging and dropping onto the respective frames.

Great for creating: Videos

How to create videos quickly with Lumen5:

A fast way of creating a useful video is to highlight only the key points of your blog post in your video.

After you enter your blog post URL into Lumen5, Lumen5 will display your blog post text on the left side of the app. Select the subheadings of your blog post (which are likely the key points) to add them to your storyboard. Lumen5 will then generate a video according to those subheadings.

Lumen5: Choose subheadings

BIGVU Teleprompter

A pocket TV-studio

BIGVU Teleprompter

Price: Free, $8.99 per month, or $49.99 per year

Description: If you often retake your videos because you can’t remember what to say, you’ll love BIGVU Teleprompter. It displays your script as you record your video so that you can easily refer to your script. With its web video editor, you can also spice up your video by changing the background and adding captions.

Great for creating: Videos


Make great videos. Easily.


Price: $16 per month, $42 per month, or $64 per month (Annual subscriptions are up to 50 percent cheaper.)

Description: Animoto helps you turn your photos and video clips into video slideshows with minimal effort. It’s one of the few video tools that let you easily create square videos, too. We have been using Animoto to create many of our social videos (you can check out some of them here).

Great for creating: Short social videos

How to create videos quickly with Animoto:

Use one of the many storyboards provided by Animoto to speed up your video creation process.

Each storyboard is pre-made with a structure, a style, and a song. Once you have picked a storyboard, simply replace the template content with your photos and video clips and edit the text.

Animoto storyboards

After you create your video, you can download it at various video quality and 4. Animatron Wave


Quick video creation for social media


Price: Free, $19 per month, $49 per month, $149 per month, or enterprise pricing (Annual subscriptions are at the price of 10 months.)

Description: With Rocketium, you can create videos for social media or advertising in minutes. You can easily switch between different video orientations — landscape, portrait, or square — and Rocketium will automatically resize your media files and captions accordingly.

Great for creating: Videos and stories

How to create videos quickly with Rocketium:

Rocketium offers a library of pre-set templates and themes, which you can use to quickly style your videos.

Rocketium templates

After you have selected your photos and video clips and entered your caption for each scene, just hit any of the templates or themes and Rocketium will automatically style your video’s transition, caption, and music for you.


Create short promo videos and tutorials on your phone in a couple of minutes.

There are many templates to choose from and the app allows you to filter templates by purpose, such as building brand awareness, increasing sales, engaging users, or attracting new customers.

You can also sort templates by your industry such as service, business, beauty or fashion. The options available will help you mix things up and allow you to create dynamic content.

Chant is currently available on the App Store and offers monthly and annual subscription options.

Chant App


This app allows you to create animated Stories and offers a lot of customization options with frames, templates, layers, font and color options. You can create professional and on-brand content with this powerful mobile app.

Impresso lets you create square, landscape, portrait dimensions and allows you to customize content for Instagram, Facebook, Twitter, Pinterest and LinkedIn.

Impresso is available on the App Store and offers monthly or annual subscription options.

Impresso App


This app is like having Photoshop at your fingertips.

Over offers many convenient tools for content marketers.

You have access to many templates, decorative elements, editing and blending tools, as well as fonts. If you have a Mac computer, you can also Airdrop your fonts into the app — which is a major plus.

There’s a slight learning curve, but Over has tutorials and easy-to-use templates that make it easy for you to customize and create stunning designs.


Need to create a video while covering a live event? InShot has you covered.

You won’t need any other video editing app after you use InShot because developers make it easy for you to edit a video quickly and easily.

You can stitch videos and photos together and edit a video on your mobile or tablet device.

InShot also allows you to add in music, stickers, and your own fonts to produce a video that aligns with the look and feel of your brand.

InShot - Screenshot from Website


Multi-image posts on Instagram are popular because they allow your content to appear twice on the Instagram feed. You might notice a user’s first image appears in the feed and then re-appears later with the second image.

The SCRL app takes your photos and makes them look like a mix of a collage spread across a panoramic view and told across multiple swipe-able images.

Visual storytelling at its best.

Make the most of your carousel posts on Instagram with the SCRL app.

The SCRL app allows you maximize your visual storytelling through multi-image posts. You can stack multiple images and bring a new dimension of creative storytelling to your Instagram feed.

Pro Tip: You can export your creation as a video.

The app is free to use and offers in-app purchases for additional templates.



Creating engaging content for social media is a hard task that can become overwhelming if you don’t have the right tools.

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