Content Creator for Education

Content Creator for Education helps you build engaging courses and assessments, easily and quickly with the tools to create assignments, quizzes, tests, and more. Plus, because it’s built on top of FrameMaker (the world’s leading tool for creating professional-looking documents), you can reuse your work from course to course, or even decade to decade.

Content Creator for Education is a free learning tool that lets you create interactive stories, books, courses, and quizzes that can reach hundreds of thousands of learners across the globe. Perfect for teachers, parents, and anyone that loves to create engaging content.

Tips to Creating Better Educational Content

Create quality content

While nothing new, a lot of low quality content still exists. If the content is not providing value, then don’t waste your time creating it.

When you create content with a purpose, you’ll gain trust from those performing research online. Content is major deciding element for prospects. Their search for solutions goes through your content.

Evaluate what you’re currently doing from a content creation standpoint. If you don’t know why you’re doing it or don’t know if it’s bringing value to your business, then stop and re-evaluate.

Tell a helpful story

When content marketing is effective, it provides a positive, helpful experience for the end user. The experience should inspire and educate them to help make a more informed, confident decision.

Content comes in many different forms. Content is video, audio, email, social media, and so on. Don’t think people are going to come to your site and make a decision right away. It’s very possible you’ll have multiple touch points with a prospect before they become a lead or customer.

HubSpot makes this process easier for customers, as it’s an all-in-one marketing platform. Being able to keep track of a contact is critical to offering the most relevant information that suits their needs. You can even create a smart list to identify a grouping of individuals that meet specific criteria. This way you can serve relevant content, as opposed to a one-size-fits-all content approach.

Create interactive and engaging content

Content is always going to play a major role with search engine optimization. With Google’s algorithm update from earlier this year, content is not just about optimizing keywords anymore. Now it’s value is also based on the experience your content gives and whether or not it’s helpful to the end user.

Don’t be afraid to get creative. Test different ways to engage visitors on your site, like NASA did for their 50th anniversary with an interactive timeline guided by an animated robot name Automa.

To get started, don’t try and reinvent the wheel. Do some research. Take a look at what others are doing to generate some ideas. As my Visual Design Professor, Benjamin Spear, once told me, “Steal what works.”

Don’t be afraid to produce thought leadership content

Many businesses still operate with the mentality of “why buy the cow if you can get the milk for free.” Most create content with less thought leadership value because they fear the person will have everything they need and won’t need their business.

Consider this, what if your competitor created the thought leadership content that you were afraid to put out into the world? Now, you’ve missed the opportunity to be that thought leader and build a relationship with a prospect.

While you can always make up for it and create content, generally the first to create content around a specific topic reeps the most benefits. Don’t pass up being the first to be helpful for fear of losing business.

Personalize the content experience

Once you turn a visitor into a lead, you’ve captured their email address. This is helpful for two reasons. 1.) You can retarget them with relevant content via email and 2.) you can personalize the messaging of email and website content.

As a HubSpot customer, you have the power to personalize email and website messaging through smart content. One-to-one marketing is the key to standing out in today’s cluttered content space. In fact, 94% of marketers said that personalization is a key to their marketing success.

Keep your customers educated

Don’t just create content to secure new customers; create content that helps retain your current customers. According to Terry Gillen, author of Winning New Business in Construction, “Attracting a new customer can cost as much as 15 times more than retaining an existing customer.”

As a HubSpot customer, you have the ability to create workflows. Through this, you can automatically send content to your audience in order to keep them educated and abreast to pertinent updates.

Educational content creation apps for students

 Explain Everything

Explain Everything is an interactive screen casting whiteboard. This means that students can make a presentation, and record everything they are drawing and saying. Draw, add pictures, highlight and write text. They even have a nice red pointer.

Want to know what students can do with Explain everything? Here are 10 fun ways students can use Explain Everything as content generators.


Looking for a fun way to let your students do a lecture? Then, you should introduce your students to MySimpleShow. MySimpleShow is a simple online tool that empowers anyone to make professional videos.

MySimpleShow is very easy to use. Students can write their own video script, or they can even upload a PowerPoint file.

The first option lets them write a story and it will suggest some suitable images students can choose from and use in their video. At the end, students record their own voice, or they choose between voiceovers that are given.

MySimpleShow has some educational templates available as well.


Storybird is a powerful app that combines creative tools for writing, reading, and storytelling in educational settings. Students can make their own story. It makes students of all ages feel like “real authors” and bring their fantasy to life.

It’s also an adaptable, creative tool to enhance lesson plans and assignments for any grade level or subject matter. History? Let your students write a history-related story. Math? What about letting them create a story of a boy that encounters a problem in his life, and how he solved it with math?

Another really good option of storybird is the ability to purchase digital or print books and poems made by your students. Or even better: activate the optional fundraiser mode to involve families and raise money for your school.


You’ve probably never heard of zoom in your entire life. That’s because this software is mostly used in the business world. So what is it? Well, this content creation software lets you host webinars.

As a bigger project, let your students host their own webinar, by giving a presentation about a certain subject. The webinar can be about anything. Two birds, one stone. Students are creating content about your lesson topic and you’re preparing them for the business world already! Bonus: Zoom is free.

 Meme generator

Student created content can also be something out of the ordinary. Take a meme for example. Let students summarize a lesson by creating memes about the subject. Expect some hilarious outcomes that actually represent your lessons. It’s also a fun way that correlates with your student’s environment outside the school, which makes it easier for students to remember.


Kidblog is a blog environment that provides tools to safely publish student writing. Teachers can monitor the student activities within the community of “student authors”.

Kidblog gives students a voice and lets them write blog posts that can be published for real. Students write with a purpose for a real audience. Students are digital citizens within a secure environment.


Are your students very talkative? Why not let them create their own podcast instead of writing a review? Switch things up and use Spreaker to record a new podcast episode or to stream live. Talk about an amazing digital project!

How cool would it be for students to create their own podcast about certain important persons (music stars, actors, authors, scientists, …) or historical events?


BookWidgets is actually a content creation tool for teachers, but students can make use of it as well.

BookWdigets has over 40 exercise templates that teachers can adapt with their own content. I’m going to talk about the timeline widget, which is more focussed on content creation by students than the other way around.

 Book Creator

“Create. Read. Publish.” That’s what Book Creator is all about. Let your students create and write their own stories. Students can combine text, images, audio and video to create interactive stories, digital portfolios, journals, poetry books, science reports, manuals, comic adventures and much more. You name it, they create it.

Afterwards, students can publish their books and show you (or their parents) their masterpieces. Book Creator is an example of an easy-to-use authoring tool for students (and teachers).


Content Creator Éducation is an application specifically designed to streamline the creation and flow of content in your center. The website provides you with access to all the tools you need to set up your class pages and assignments. You can also reference articles, discussion groups, an extensive research library, and much more. Content Creator for Education enables you to:

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