Designrr is a complete content creation curriculum for entrepreneurs, written by an educator and entrepreneur, specifically for other entrepreneurs and small business owners. Learn the real, practical steps to creating content that moves your business forward. Designrr was created by an industry insider who has been in the field for over 15 years and has reviewed all the top content sites (both free and paid). In addition, Designrr includes an actual copy of their web designer’s license agreement – see what you’re getting into before taking this course!
Are you looking for a fun and effective way to create content for your blog or website? Designrr is a course designed to help you create your own best-selling eBooks, articles, materials and more that you can sell directly from your site.
Content Marketing and Certification – Emarketing Institute
Emarketing Institute developing an online course that allows anyone to take their course by simply signing up with an account.
You’ll receive full access to a 161-page ebook about marketing, the ability to take the content marketing course, and certification upon completion.
This class is designed for beginners, but it’s also beneficial to those who need a refresher course. Once you’ve finished the class, you can take a test and get a certificate that’ll look fantastic on your resume!
Multiple Courses – SkillShare
SkillShare is a website that features thousands of classes for people to take on a variety of topics. There are multiple featured classes from reputable content marketers and creators.
It’s possible to take multiple courses and combine what you’ve learned to build an expert market strategy. There are some classes that will give you specific details on marketing, such as how to write your content, or how to create your SEO keywords.
You can also take more general classes to get a good overview of content marketing. Once you complete the general courses, you’ll be able to go in and pick out the specific courses to help you fine tune your skills.
If you’re new to content creation, the world of social media graphic design can seem somewhat intimidating.
However, the truth is that most of the incredible, eye-catching graphics you see online aren’t created with expensive software by professional designers.
They’re usually created by people with little to no graphic design experience, using free tools that are simple and fun to learn.
This course by digital marketing strategist Maggie Stara will show you how to create beautiful graphics that can enhance your website and social media presence.
By the end of this course, you’ll be able to make your own:
- Canva graphics to use anywhere online and offline for print
- Instagram inspirational quote graphics, multi-post images and moving GIFs for Insta Stories
- Facebook graphics, cover photos and Facebook ad graphics
- Pinterest pins and board covers
- YouTube channel art, video thumbnails and image cut-outs
- Business eBooks, mockups and compressed images to ensure your website stays super fast
This content creation course is great for anyone who wants to save time and money by designing their own mobile-friendly graphics using free online tools.
Moreover, the course is under 4 hours long so you’ll be able to learn quickly and start implementing the material right away!
Key course features:
- 4 hours on-demand video
- 1 downloadable resource
- Full lifetime access
- Access on mobile and TV
- Certificate of completion
Introduction to Software Product Management
Offered by University of Alberta via Coursera
For those who want to specialize in software product management, this is the top-rated choice when it comes to free online courses. Offered on Coursera by the University of Alberta, it’s a five-hour offering covering Agile software development as well as software project and product management.
There are two modules. The first covers the role of software product managers, where students will hear from software industry representatives about the career path itself. The second module covers core values, philosophy, and principles of Agile software development. It also touches on the four foundational areas of software product management and how each plays a part in making better software.
The free product management online course is for beginners, but can be challenging. It is taught by associate professor Kenny Wong and is part of a larger Software Product Management Specialization offered on the platform. Each course in the specialization can be audited for free, and if you wish to obtain certification you can sign up for the paid portion of the course. As always, this is optional on Coursera, and financial aid may be available.
Certificate: Yes, with a fee
Time to Complete: Varies
Curriculum: Introductory to Intermediate
User Experience: Good
Quality of Instruction: Excellent
• Flexible deadlines that work with your schedule
• Subtitled in English, Korean, and Spanish
• Easy to sign up and get started immediately
• Certification is at the paid level only
Video Storytelling for Social Media by Social Creators
Length: 5 Days
This crash course is set up like a challenge. The goal? Help you make high-quality videos with your iPhone or Android device so you can start vlogging and share engaging videos on your social media accounts. It’s ideal if you’re planning to market your brand or business over video-based channels such as Instagram or TikTok, and it’s specially a good fit if you don’t want to spend money on expensive video gear.
- Video marketers and content creators wanting to create storytelling videos
- Freelance bloggers and content creators wanting to create more videos
Search Engine Optimization (SEO) Course (University of California)
This popular specialization course by the University of California will show you to optimize website content for the best possible search engine ranking.
As you gain deeper insight into the way Google and other search engine algorithms work, you’ll build practical skills that you can apply to a career in digital marketing or growing your own online business.
You will learn how to:
- Complete a competitive analysis on a webpage
- Develop a solid approach for achieving a productive and successful relationship with your client
- Create influencer relationships and collaborations and analyze data to see which content gets the most shares
- Create a final report of your findings and recommendations for SEO and present your recommendations to your client
- Course 1: Introduction to Search Engine Optimization
- Course 2: Search Engine Optimization Fundamentals
- Course 3: Optimizing a Website for Search
- Course 4: Advanced Content and Social Tactics to Optimize SEO
- Course 5: Website Optimization Client Report Project
At the end of the program, there is a hands-on Capstone Project which will allow you to apply your skills to a comprehensive SEO consulting task.
Key course features:
- Earn a Certificate upon completion.
100% online courses
- Start instantly and learn at your own schedule.
- Set and maintain flexible deadlines.
- At least 2 years of business experience.
Approximately 5 months to complete
- Suggested pace of 7 hours/week.
Offered by: Constant Contact
Created by: Constant Contact
- And more!
Skill level: Beginner
About this course:
All social media managers and marketers start somewhere. This free social media class from Constant Contact is a great resource for those who are looking to dive into the world of social media without all of the complications. It offers a step-by-step guide to building a presence on almost every social media platform you can think of.
For those unsure if social media is right for you or for your business, this class is a great way to dip your toes in and start small with social media marketing. Who knows, you may find that social media is just right for you!
Offered by: Skillshare
Created by: Mailchimp
- Email marketing automation
- Email marketing optimization
- Email marketing personalization
Skill level: Intermediate to Advanced
About this course:
Marketers and social media professionals with a basic understanding of how email marketing works will love this free online course from Mailchimp. Perfect for those of you on the go, it’s a 25-minute, highly tactical class on developing the basic email marketing principles that you may already be familiar with.
By the end of this email marketing course, you’ll have a great understanding of how to create engaging email marketing campaigns and how to optimize your strategy in order to increase business revenue.
Offered by: Coursera
Created by: University of Illinois
- How tools such as smartphones and 3D devices are changing the marketing sphere
- How power is shifting from companies and brands to consumers
- Offering product ideas that stick in a digital world
Skill level: Beginner
About this course:
“Marketing in a Digital World” is one of the most popular free marketing courses on Coursera – with more then 100,000 students enrolled to this date. Taught by a professor at the University of Illinois, this class focuses on the transformation of marketing strategies an tactics into a digital-first world. Specifically, how technology is putting the power of marketing into the hands of the consumer.
This marketing course is perfect for marketers looking to understand where the marketing field is today and how you can leverage new-age strategies to attract customers. And for those who are keen to continue their learning, this course is part of a larger Digital Marketing Specialization for the University of Illinois.
Keep up with the world of Designrr and learn all about setting up a blog, uploading images and video, choosing the right theme, handling comments and shares, marketing your blog, social media integration and more!