Squarespace is a versatile platform that can be used for a variety of purposes, from creating a personal website to crafting powerful email marketing campaigns. In this article, we’ll show you how to set up an email campaign with Squarespace and see the results for yourself. There are many email marketing services that can help you get more eyes on your Squarespace site. However, the only one I’ve tried is Active Campaign. Their drag and drop functionality makes it easy to create highly customized templates that look great and convert well. Other services might be better or worse, but Active Campaign gets the job done.

In this article you’ll learn how to develop an engaging email marketing campaign on Squarespace that leads your viewers to a profitable conversion. This guide will discuss the free and premium features of Squarespace, along with recommended third-party resources for creating high-converting landing pages.

What is Email Marketing?

Email marketing is a form of communication that uses email to send messages to a target audience. Emails can be sent to individuals, groups, or entire organizations. Email marketing can be used to promote products or services, drive website traffic, and build relationships with customers.

Email marketing is one of the most effective ways to connect with your target audience. There are many different types of emails that can be sent in order to reach different types of people.

Some common types of emails include white papers, webinars, and case studies. Email campaigns can also be targeted by location (geographic targeting), age group (targeting millennials), and interests (targeting social media followers).

Email marketing is also one of the cheapest forms of advertising. You only need to spend money on email software and email addresses if you want to start an email campaign.

There are a few things you should keep in mind when planning your email marketing campaign:
-Your email content should be relevant to your target audience
-Your email campaign should have a clear message and purpose
-You should create a plan for how you will measure success

How Does Email Marketing Work?

The basics of email marketing are that you send out emails to your subscribers and followers with content that is relevant to them. You can use various methods to collect email addresses, such as surveys or forms, and then send out your email content.

When you create an email campaign in Squarespace, you can choose how often you want to send out messages, as well as the content that will be included in each one. You can also customize the look and feel of your emails, and track which ones are successful by looking at open and click-through rates.

What are the Benefits of Email Marketing?

Email marketing is one of the most effective ways to connect with your customers and grow your business. There are many benefits to email marketing, including increased engagement, higher conversion rates, and more customer loyalty.

Email marketing can help you build relationships with your customers. When you send timely and relevant emails, your customers will feel appreciated and stay interested in your products and services. This increase in customer loyalty can lead to increased sales and greater customer satisfaction.

Email marketing also has high conversion rates. When you create compelling content and target your audience with relevant offers, you’re More likely to convert leads into customers. Therefore, email marketing is an extremely powerful tool for driving traffic to your website and increasing revenue.

In addition to the benefits listed above, email marketing can also help you cut down on spam complaints from customers. By targeting your emails carefully, you can ensure that your messages are relevant and helpful to your recipients. This will increase customer trust and goodwill, which will in turn lead to more sales.

Overall, email marketing is an extremely effective way to connect with customers and grow your business. By using creative content, targeted ads, and helpful tips, you can maximize the benefits of email marketing for your business.

How to Set Up Email Marketing on Squarespace

If you’re looking to start or improve your email marketing campaign, then you’ll want to check out how to set up Squarespace email marketing.

First, create a new account on Squarespace and sign in. From there, click on “Settings” in the upper-left corner of the screen.

Under “Email Settings,” you’ll need to provide your email address and password. Next, click on the “Add Campaign” button and select “Email Marketing.”

To create your first email, simply enter a subject line and body into the respective fields, and click on the “Create Email” button. You can also customize your email’s design by clicking on the “Design” tab.

Once your campaign is set up, you’ll need to configure your spam filters. To do this, go back to your “Email Settings” page and click on the “Manage Filters” tab. Here, you can add custom labels to your emails, which will help filter them automatically as they come in.

Finally, make sure to schedule your emails and test them out! By clicking on the “Test Email” button next to each campaign, you can simulate how your

How to Send Emails Using Squarespace

Squarespace is a powerful platform for creating websites and sending email campaigns. Here are 4 steps to using Squarespace to send emails:

1. Create a new project in Squarespace.
2. Add a contact form to your project.
3. Add an email campaign to your project.
4. Configure your email settings in Squarespace.

What Squarespace Email Campaigns can do for you

Email marketing with Squarespace is an effective way to connect with your customers and promote your products or services. There are a number of Squarespace email campaigns you can create, and each has its own advantages.

1. A Squarespace email campaign for new customers
When you first sign up for a Squarespace account, you’ll receive an email invitation to create your first website. This campaign is designed to introduce you to the platform and encourage you to start creating websites right away.

Your first email should be personal and welcoming, and it should include a few helpful tips on how to get started using Squarespace. For example, you could tell your new customer how easy it is to add content, customize designs, and track website progress.

You can also use this campaign to showcase your latest creations and offer discounted rates for new customers. You could also send out periodic updates about new features or changes in the platform.

2. A Squarespace email campaign for current customers
If you have existing customers who have not logged into their accounts in a while, consider using a Squarespace email campaign to re-engage them. You could send out reminder emails urging them to login and update

What is the best way to grow a contact list?

Email marketing is one of the best ways to grow a contact list. With email marketing, you can send out emails to your current and potential customers. You can also use email marketing to promote your company or product. Email marketing also allows you to track response rates and see which campaigns are most successful.

Some tips for growing your email list with Squarespace include creating email templates, using automated sending features, and creating targeted messaging. Additionally, you can use social media to drive traffic to your email campaigns.

Tracking Your Campaign Performance

One of the most important aspects of email marketing is tracking your performance. By understanding where your recipients are coming from, what content is resonating with them, and how you can improve upon your messaging, you can optimize your campaigns for continued success.

There are a few different ways to track your email marketing performance.

1. Use a tool like MailChimp to track the number of subscribers and engagement data for each of your campaigns. This will help you better understand which content is performing well and which strategies need tweaked.
2. Use a third-party email tracking service like MadMimi to monitor subscriber activity across different devices and links in your email newsletters. This data can help you identify new audience segments that you may want to pursue with future campaigns.
3. Use Google Analytics to analyze traffic sources, landing pages, and other important campaign stats. This information can help you see which elements are driving the most leads and conversions, and make adjustments accordingly.

Whatever method you choose to track your email marketing performance, be sure to keep track of key metrics like open rates, click-through rates, and conversion rates so that you can continue to drive results for your business!


Email marketing is one of the most powerful ways to reach out to your customers and engage with them. With Squarespace, you can create beautiful email newsletters that are easy to manage and keep your subscribers engaged. Not only does this type of marketing help you capture new leads, but it can also increase the sales of your products or services. If you’re interested in learning more about email marketing with Squarespace, be sure to check out our blog post on the subject!

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