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Free Apps for Creating Social Media Posts

For a limited time, get these three great apps for preparing and scheduling your social media posts, all in one place. Use the app that’s right for you: Hootsuite to manage your profiles on multiple networks; Sprout Social to schedule messages, track analytics, and measure engagement; and Agorapulse to push updates to your social profiles.

Introducing Pixel Press: an app that enables you to build social media posts in seconds, with a simple swipe and tap! Featuring design templates for all the top social media platforms like Facebook, Twitter, Instagram, Pinterest, Snaptchat, and Tumblr.

Pablo by Buffer (Web)

A screenshot of Pablo by Buffer, our pick for the best free social media design tool for quickly making images to share on social media

Pablo is a minimalist tool for placing text over the top of images, from the team behind the social media scheduling app Buffer. It couldn’t be simpler to use or in its design. For me, that’s a feature—but if you need something with more options, check out one of the other great apps on this list. 

Seriously, Pablo is a barebones post maker app. Open the website, and you’re straight into the app. There’s no need to create an account—because there are no accounts. In the center of the screen, there’s a preview of your image. On the left, you can search for an image through Unsplash or click Upload Image to add your own. At the top of the screen, click Templates to choose from one of the six defaults. On the right, you can choose the size and shape of the canvas, add a filter, position the text, and insert your logo or another graphic. Click on the text to change its formatting, double-click on it to edit it directly. Oh, and click Reposition to change the position and crop of the background image. That’s literally it. 

Once you’re happy with your post pic (and it won’t take long for you to be), click Share & Download to save your image or post it directly to Twitter, Facebook, Pinterest, or Instagram (or queue it up with Buffer). If you do queue it up with Buffer, you can also connect it to any of the other apps you use with Zapier

For all the lack of options, Pablo is still on this list. It makes it beyond simple to create basic-but-good-looking social media images, and by stripping most features, it makes it impossible to create ugly ones. 

Pablo Price: Free

Desygner (Web, iOS, Android)

A screenshot of Desygner, our pick for the best free social media design tool for making your own designs

At the opposite end of the spectrum, Desygner has some of the most advanced features of any of the apps we tested—while still being simple to use. If you don’t want to go the template route (although it does have thousands of great templates to work from), additional features like a free-drawing pen tool and the ability to import from PDF, PSD, and SVG files give you a lot more creative freedom.

One of Desygner’s best features is that you can upload and save your brand assets for use in every design, even on the free plan. When you log in, click Assets in the top bar. You can then create a color palette (I like lots of pink), upload images, create custom text snippets, and more. 

Then, when you’re working on your design, you can access them at any time. For example, if you select Image > My Assets from the sidebar, all the images you’ve uploaded are available to drop into the design. It’s the same for logos, text, and other elements. Similarly, when you select the color of anything, you have the option to choose from your brand color palette. 

If you create a lot of different designs every week, having everything ready to go in Desygner can really save you a lot of time. It means you can grab a template, and within seconds, have all the colors and graphics ready for your needs. Then, it’s just a matter of posting it.

Desygner Price: Free; from $9.95/month for more templates and assets, as well as features like saving your own designs as templates.

Canva

Social media is increasingly becoming more and more visual. Canva is an excellent tool for anyone managing social media accounts to use. You can create designer-level marketing assets using any of the thousands of ready-made designs they have available to you. Now, you can even connect your social channels and publish or schedule directly from Canva. They have a free version available, which gives you decent access to great pre-made templates. The pro plan gives you access to all of the templates for only $12.95/month.

Choose from over a million stock images, input your text and, just like that, you will have created your very own custom social media graphic. Fine-tune the details by adding frames, icons, or shapes, and play with transparency to get your desired look. You can also upload your own images if you wish. Canva’s interface is extremely intuitive and easy to use, so it’s a great social media post maker if you’re new to graphic design, or if you just don’t want to devote a ton of time to learning new software.

Canva is a powerful, but still simple-to-use, template-based free design app. There are hundreds of thousands of templates, graphics, and photos you can use as part of the free plan (that goes up to millions of assets with a Canva Pro subscription).

When you open Canva, you’re presented with dozens of possible templates for everything from posters to Instagram Posts. It’s a lot to navigate, but there’s great search built in. Click the search bar at the top of the screen, and look for something like “birthday instagram stories” to see more specific options. (I got more than 1,000 suggested templates just for that.)

Once you’ve found a template to work from, the drag-and-drop editor makes it simple to add your own resources. Click Uploads then Upload Media in the left sidebar, add any images or brand elements, and you can drop them straight into the editor. One tip: right-click on any element and click Send Back or Send Forward if you want to move it behind things like the text (which you can double-click on to edit) or the image frame. 

Like Google Docs, Canva enables you to share and collaborate with others, so if you want a second set of eyes on your design, click the Share button in the toolbar and then add an email address. 

When you’re done, click Download to save your post for, well, posting. If you’ve accidentally included any premium assets, you’ll have the option to pay to remove their watermarks (normally at about $1 per asset). It’s handy if you only occasionally use Canva, but if this happens a lot, you should subscribe to Canva Pro for $12.95/month (or at least check out the 30-day free trial). Pro has heaps of extra designs, and some nice features, like automatic resizing, a social media scheduler, and the ability to upload your “brand kit,” so you can easily add your logo, brand colors, and font to your designs. 

If Canva does the trick for you, you can probably stop here—it’s an all-around winner. But if you’re looking for Canva alternatives, keep reading.

Canva Price: Free for 250,000+ templates and 5GB cloud storage; from $12.95/month for Canva Pro, which offers 100GB storage, millions of assets, and more.

 Hootsuite

Hootsuite is one of the most established and popular apps for social media scheduling and marketing. You can use it to schedule posts, receive in-depth reports, and collaborate with your team members, thanks to built-in teamwork features. It enables you to view multiple streams at once and monitor what your customers are saying. There is a free limited plan available for 3 social profiles and up to 30 scheduled messages.

Vectornator

Whether you are doing graphic design on an iPhone, MacBook, or iPad, Vectornator is the all-in-one design app for you.

Why? Vectornator has an easy-to-use drag and drop interface, which means that anyone (with any level of design skill) can create eye-catching and impressive designs. Vectornator is specifically geared towards illustration, print, and lettering. However, it has a sneaky additional function that you can use to edit PDFs easily.

Vectornator makes all your design dreams come true with its unlimited undo history, node tools, pen support, custom brushes, auto trace, and time-lapse capabilities. You can easily design your content to look exactly how you imagined.

If you still aren’t convinced, why not try it out for yourself? All versions of Vectornator are FREE.

 Chant

Create short promo videos and tutorials on your phone in a couple of minutes.

There are many templates to choose from and the app allows you to filter templates by purpose, such as building brand awareness, increasing sales, engaging users, or attracting new customers.

You can also sort templates by your industry such as service, business, beauty or fashion. The options available will help you mix things up and allow you to create dynamic content.

Chant is currently available on the App Store and offers monthly and annual subscription options.

Chant App

 Impresso

This app allows you to create animated Stories and offers a lot of customization options with frames, templates, layers, font and color options. You can create professional and on-brand content with this powerful mobile app.

Impresso lets you create square, landscape, portrait dimensions and allows you to customize content for Instagram, Facebook, Twitter, Pinterest and LinkedIn.

Impresso is available on the App Store and offers monthly or annual subscription options.

Impresso App

Conclusion

With our social media apps, you can create and post great looking posts for your company, blog, or client without ever leaving the app. The easiest way to post to social media.

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