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Free Social Media Manager Tool

Free social media management tools like hootsuite allows business owners to manage all their social media accounts in one centralized dashboard. Free social media manager tool is a free software that offers access to premium features that are available on paid packages.

Free Social Media Manager Tool. It is a free social media management tools that allows you to manage your social media platforms effectively. It works for both Facebook and Instagram. Allows you to schedule posts, manages your chats, and analyze the insights of your social media accounts.


Free social media management tools - Planoly

Source: Planoly

Alternative to Later, you can use Planoly to plan and schedule your Instagram posts. The free plan includes 2 social profiles for scheduled posts. So you can automate your Pinterest posts in the same go — up to 30 posts per month. Planoly’s latest launch of Linkit also let you link to products, resources, websites, etc. using the link in their bio.

Free social media management tools - Planoly to schedule automate Pinterest post

Pro tip: A blogger might use this tool to double down on visual lead gen. If you love creating graphics, sharing images, and posting other visual content, Planoly can let you take the set-and-forget approach. Simply schedule your Pinterest and Instagram posts in the calendar and then engage with followers and see the analytics of your posts after they’ve published.


Free social media management tools - Canva

Source: Canva

One of the most popular ways to create fast, stylish graphics is Canva. While there are some great Canva alternatives out there now, we wanted to highlight the OG online graphic editor.

The power of Canva is its simplicity. It provides a robust suite of free tools and templates to help you level up your visual social media posts in almost no time. But that’s just the beginning. Canva has added tons of tools over the years. They now even offer ways to create logos, business cards, flyers, book covers, Instagram stories, and almost any graphic you can come up with—with pre-made sizes to help you nail those technical specs.

Free social media management tools - Canva create image

Source: Canva

A small business owner might use Canva for all their design needs. Instead of jumping through the hoops of paying for and learning a complex tool like Photoshop, most business owners can create the graphics they need for free using Canva. They even offer hundreds of thousands of free images—so you don’t even have to buy stock photography.


Hootsuite is one of the most established and popular apps for social media scheduling and marketing. You can use it to schedule posts, receive in-depth reports, and collaborate with your team members, thanks to built-in teamwork features. It enables you to view multiple streams at once and monitor what your customers are saying. There is a free limited plan available for 3 social profiles and up to 30 scheduled messages.

a screenshot of the hootsuite dashboard


Free social media management tools - FollowerWonk

Source: FollowerWonk

When it comes to pitching, Twitter is a goldmine of information. Journalists often have their email information in their Twitter handle to make it easy for potential sources to contact them, celebrities tweet with fans every day, and when someone’s DMs are open, you can spark conversations with them.

But Twitter is also a giant social media platform. It can be hard to search for the people you want to follow or connect with. That’s where FollowerWonk comes in. It is a Twitter profile search engine to help you find and connect with the people you’re interested in.

Free social media management tools - FollowerWonk with Twitter profile search

My husband Alex has used FollowerWork many times of the years to connect with journalists for publicity purposes. He has helped clients get featured in Dallas Morning News, Entrepreneur, and other business publications by using FollowerWonk to find the right journalists to pitch.


Free social media management tools - Friends+Me

Source: Friends+Me

Another social media scheduling tool: Friends+Me lets you schedule content for up to two social profiles. But what really stands out here is that you can add an additional user. In most of the free scheduling tools examples in this post, you can only have one person scheduling content. Friends+Me lets you share a subscription with one other team member.

The free version also offers link shortening, Zapier integrations, and a browser extension to make posting even faster.

Free social media management tools - create post at Friends+Me

Source: Friends+Me

A solopreneur might give publishing and scheduling access to their assistant, for example. Instead of giving them your personal login information, you can simply set your assistant up as the second team member.

 Zoho Social

Zoho Social
Zoho Social

Zoho Social offers great support in growing your business, or even agency, by optimizing your brands on social media platforms. The tool features a cohesive function list that allows you to track your social channels’ performance seamlessly at ease.

With Zoho, you can flexibly schedule your posts with your own timeline, or use Zoho’s predictions for the times your followers are the most active to increase the reach rates. The tool is supported by a content calendar that enables you to visualize the posting timeline and organize your posts as you wish. Monitoring your posts on Zoho Social is no longer challenging as there are multiple listing columns provided to keep you updated with what matters across channels. Especially, you can grasp your audience’s insights with the comprehensive analytics tool pack including Facebook lead ads, CRM integrations, and advanced reporting features.

Zoho Social offers some quite affordable plans for individuals, businesses, and agencies, ranging from $15 to $400 per month. Each plan is provided with an equivalent feature list to satisfy specific market needs. You can try these plans for free in advance, and consider your payment later after the trial ends.



Ubercircle will help to streamline your social media processes and deliver content to your audience effectively. You can save hours of planning, scheduling, analyzing, and reporting on social media networks. It takes only 10-20 minutes a day to get all tasks on set and ready to go live.

Ubercircle allows you to work straight from the web without having to download the app and install anything. That makes things more convenient!

Another noteworthy feature is the ability to organize photos and videos. All your photos and videos will be stored in one place accessible on any device. It’s easy to sync photos and videos from the phone, desktop, Google Drive, or Dropbox. From here, you can also edit your media with a few drag-and-drop operations.

 Sprout Social

Sprout Social
Sprout Social

Another all-in-one social media management tool is Sprout Social. It provides tools that cover all essential aspects of social media management – ranging from scheduling, drafting, publishing to monitoring and reporting.

Especially, Sprout Social has social CRM tools that help you understand your customers, serve them in a better manner, and establish a strong relationship with them.

Reporting is a superb feature of this tool. All reports for Facebook, Twitter, Instagram, or LinkedIn are designed so neatly and beautifully that you can use for further purpose without having to edit anything on them.

A Design Kit

Want to take your Instagram stories to the next level? A Design Kit from the whimsical team at A Color Story wants to help you do just that. A Design Kit is a free mobile app that lets you add design, fonts, gradient and metallic brushes, stickers, and more. If you’re looking to let your creative flag fly, this is the app for you.

Free social media management tools - A Design Kit

Source: A Design Kit

This app will add that extra bit of pizzazz to your Instagram stories, so you can promote your business, grow your following, and stand out from the status quo. Those brushes though.

Free social media management tools - Graphic design by Sarabeth


Meet Over, the social media graphic design app of the future. This app is the most graphic-design forward tool on this list. #trending

Free social media management tools - Over

Source: Over

With 500+ premium fonts, 8K+ editable templates, plus live graphics, Over makes you look like a bold, graphic design trendsetter born at the crossroads of millennial and Gen Z. But the secret power is how simple and easy it is to use.

After 5 minutes in the app, here’s an Instagram story I created from a template:

Free social media management tools - image create at A Design Kit

Ok, a bit more foolproof.

Not bad, right? Over allows you to edit design layers extremely well right on your phone. It also pre-curates layouts, colors, and fonts to really jive with today’s graphic design trends. If you’re looking to mix your Instagram stories, ads, or Facebook posts up, I’d definitely recommend you give this app a try.


Buffer is also one of the best apps for managing your social media presence and scheduling your posts. The app also comes with analytics tools that enable you to track your audience’s activity and figure out when it is the best time to post in the future. We especially love its Chrome extension, which integrates itself seamlessly and never gets in the way, yet it is always there when you need it. It is a more straightforward and more effective way of managing your social media, and you are never more than a few clicks away from setting up anything you want. Buffer supports over 7 different platforms – you can add up to 4 on the free plan.

a screenshot of the Buffer dashboard


Planable is a social media collaboration tool helping marketers work together better & faster. So, if you care for efficiency, this is the tool to consider. It’s one of the most visual platforms allowing marketers to create, plan, collaborate, review, and schedule social media content. It supports the most popular social media networks: Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, and Google My Business. Planable is 100% focused on collaboration and approval so it allows you to get feedback on each post, have conversations, request & get approval, and  schedule automatically. They’ve got a free plan to get you started — so you can test all the features for the first 50 posts.



SocialPilot is a tool especially for agencies and media companies looking to easily manage multiple social profiles. It enables you to automate scheduling, post previews, collaboration with team members, post analytics, and so much more.

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