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Graduate Diploma in Digital Content Creation for Business

Do you have a passion for digitally creating content and wish to pursue that passion as a professional career? If so, the Graduate Diploma in Digital Content Creation for Business may be right for you. This single honors course is offered by Central Queensland University’s Rockhampton campus (RCC). Successful applicants will complete 24 units over two semesters. The units cover a number of topics, including web development, web design, user experience, mobile development, project management, and more. You also enjoy flexible study hours that can fit into your busy work schedule.

The Graduate Diploma in Digital Content Creation for Business is designed around a core project at the heart of both curriculum and assessment. Working in teams, students can exercise their creativity while also learning to be self-critical. They’re encouraged to develop their own visual language and aesthetic as part of a much broader understanding of how content is created, presented, and consumed online. They’ll learn to use print, multimedia, and digital media to communicate their ideas clearly and compellingly to a variety of audiences within an organization of their choosing.

Graduate Diploma of Digital Media

Postgraduate coursework

Deakin’s new postgraduate Graduate Diploma of Digital Media course develops your knowledge in diverse media and online developments.

Key facts

English language requirements

IELTS overall score of 6.5 (with no band score less than 6) or equivalent


1 year full-time or part-time equivalent


  • Burwood (Melbourne)

Current Deakin Students

To access your official course details for the year you started your degree, please visit the handbook

Course overview

Designed in close consultation with industry, the Graduate Diploma of Digital Media prepares media professionals for the world’s digital future. Build your expertise through extensive practical experience and access professional development opportunities that set you up for your next big role. 

Want to study and work at the forefront of digital media practice? READ MORE

Course information

Course structure

To qualify for the award of Graduate Diploma of Digital Media, students must complete:

  • 6 credit points in Digital Media from the units listed below, plus
  • 2 credit points of electives, plus
  • AAI018 Academic Integrity (0-credit-point compulsory unit)


Core units


Elective units



  • Core Units
  • Electives
  • Designing for Web EnvironmentsACG706
  • Social Media CollaborationALC701
  • Making Sense of Communities OnlineALC702
  • Digital CurationALC703
  • Social Media Content CreationALC708
  • Digital MarketingALR703
  • Creating Your Arts BusinessACA715
  • Communication and Creative Arts InternshipACC700

Campuses by intake

Campus availability varies per trimester. This means that a course offered in Trimester 1 may not be offered in the same location for Trimester 2 or 3. Read more to learn where this course will be offered throughout the year.

Trimester 1 – March

Trimester 2 – July

Additional course information

Course duration – additional information

Course duration may be affected by delays in completing course requirements, such as accessing or completing work placements.

Mandatory student checks

Any unit which contains work-integrated learning, a community placement, or interaction with the community may require a police check, Working with Children Check, or another check.

Participation requirements

Reasonable adjustments to participation and other course requirements will be made for students with a disability. 

Work experience

Elective units may provide the opportunity for Work Integrated Learning experiences.

Entry requirements

Entry information

Admission Requirements Specific Entry will be based on performance in:

  • a Bachelor Degree in any discipline OR
  • a Graduate Certificate in any discipline OR
  • at least two years of relevant work experience (or part-time equivalent)

IELTS / English language requirements

Please note that English language requirements exist for entry to this course and you will be required to meet the English language level requirement that is applicable in the year of your commencement of studies.

It is the students’ responsibility to ensure that she/has the required IELTS score to register with any externally accredited courses. (more details)

Deakin University offers admission to postgraduate courses through several Admission categories. To be eligible for admission to this program, applicants must meet the course requirements.

All applicants must meet the minimum English language requirements.

Please note that meeting the minimum admission requirements does not guarantee selection, which is based on merit, the likelihood of success, and the availability of places in the course.

For more information on the Admission Criteria and Selection (Higher Education Courses) Policy visit the Deakin Policy Library

Recognition of prior learning

If you have completed previous studies which you believe may reduce the number of units you have to complete at Deakin, indicate in the appropriate section on your application that you wish to be considered for credit transfer. You will need to provide a certified copy of your previous course details so your credit can be determined. If you are eligible, your offer letter will then contain information about your credit transfer.
Your credit transfer is formally approved before your enrolment at Deakin during the Enrolment and Orientation Program. You must bring original documents relating to your previous study so that this approval can occur.

You can also refer to the Recognition of Prior Learning System which outlines the credit that may be granted towards a Deakin University degree.

Fees and scholarships

Fee information

Estimated tuition fee – full-fee paying place$32,600 for 1 yr full-time AUD
Learn more about fees and your options for paying.

The ‘Estimated tuition fee’ is provided as a guide only based on a typical enrolment of students completing the first year of this course. The cost will vary depending on the units you choose, your study load, the length of your course, and any approved Recognition of Prior Learning.

One year full-time study load is typically represented by eight credit points of study. Each unit you enroll in has a credit point value. The ‘Estimated tuition fee’ is calculated by adding together eight credit points of a typical combination of units for your course.

You can find the credit point value of each unit under the Unit Description by searching for the unit in the Handbook.

Scholarship options

A Deakin scholarship might change your life. If you’ve got something special to offer Deakin – or you just need the financial help to get you here – we may have a scholarship opportunity for you.

Specialist Diploma in Digital Content Creation for Business

About the Course

Specialist Diploma in Digital Content Creation for Business will provide opportunities for participants to deepen their skills and knowledge needed for producing engaging digital content for the typical distribution platforms businesses use in today’s market.

Graduates of this Specialist Diploma can create digital content for various media platforms and formats. In addition, graduates are equipped with knowledge and skills in user experience, project management, and business models. In short, each graduate can create, manage and monetize brand and marketing messages.

Target Audience

Diploma graduates in Media, Design, Marketing, Mass Communication.

What is so unique about this programme?

This course is a collaboration between Republic Polytechnic (RP) and the Singapore University of Social Sciences (SUSS). Upon completion, you may pursue a Bachelor of Science in Digital Media at SUSS and receive credit exemptions for it.

How often do I need to attend the course?

Lessons will be held two times a week at RP ACE @ Woodlands for PDC1 and Singapore University of Social Sciences for PDC2. SUSS schedule to be found on SUSS website. 

Day of LessonsDuration
Weekday6:30pm – 9:30pm 
Saturday9am – 12pm, 1pm – 4pm

Note: Some lessons will be conducted via online learning.

Diploma in Digital Business Management Co-op

This two-year Diploma in Digital Business Management Co-op program is ideal for students who want to pave the way for a successful career in business management in today’s diverse and changing world. Upon building valuable core competencies in business, graduates can seek roles in a variety of different fields, including marketing, finance, human resources, and management.

This program is powered by Trailhead from Salesforce and Perlego.

Program Outcomes

  • Develop the necessary skills and knowledge to become an effective manager
  • Enhance your personal and professional skills to achieve your goals
  • Use cognitive and problem-solving skills to operate effectively individually and as part of a team, including the consideration of business ethics
  • Learn the “Manage the Salesforce Way” to discover strategies and tools to be a great manager
  • Prepare for work in a range of cultures and countries
  • Use computers and other devices in accordance with fundamental cybersecurity practices
  • Learn fundamental marketing concepts, terms and ideas
  • Understand how to create effective communication strategies

Graduate Diploma in Digital Media


Explore the processes and theory behind digital transformation and position yourself as a digital media practitioner with the Graduate Certificate in Digital Media.

When you study with us, you’ll benefit from a curriculum that is flexible and regularly updated. Our course content is informed by a panel of representatives from industry and government, who examine recent developments in app creation, game production, search engine optimization, content strategy, and social network analytics and advise us on current best practices.

Focusing on user experience design (UX), you’ll find out about the latest industry methods and practices.

You will exit the course with a portfolio of work (including examples of user journeys and user testing processes) to show potential employers. You will also have the opportunity to undertake a placement or internship within the program to further develop your industry skills.

Based in facilities at our City Flinders campus, our timetables are designed for the busy professional – bringing your goals within reach.


This graduate diploma is the second of three courses, following the Graduate Certificate in Digital Media, that make up the Masters of Digital Media. Completing one stage gives you credit for the next. You can choose to exit at the graduate certificate or graduate diploma level. You can also enroll directly in the Master of Digital Media course.

An admission requirement for this course is a bachelor’s degree in any discipline. Applicants with a bachelor’s degree in the area of Digital Media can receive six months’ credit.

Kids in class program

Learning advice

Library & computer facilities


  • Master of Digital Media
  • Graduate Certificate in Digital Media
  • Search Engine Optimisation (SEO) Strategy and Implementation Program JVAC

Find out about postgraduate studies at VU, including postgraduate research opportunities and our research focus areas.


This course could lead to a career as a:

  • digital media ‘all rounder’
  • UX (user experience) practitioner
  • digital media producer
  • digital marketing manager
  • e-learning designer
  • mobile and web designer
  • digital media strategist
  • social media strategy and analyst.


You will explore the nature and function of digital content, and its uses in business, for both internal and external audiences. You will be required to demonstrate your ability to create, develop, research, and critically evaluate digital content for a variety of delivery platforms that includes digital interactive media, mobile applications, and websites.

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