As the world becomes increasingly digital, it’s no surprise that education and edtech companies are starting to leverage social media more and more. But what are some good content ideas for these companies? In this article, we’ll provide a variety of content ideas for education and edtech companies, from blog posts to social media content to infographic designs. By taking advantage of these ideas, you can help your company stand out from the crowd and attract new customers. The field of education is becoming increasingly competitive and ever-changing as there are new innovations being developed on a daily basis. There is a higher demand for tech companies to develop and launch innovative products that can make classrooms more interactive.

Edtech companies are in dire need of good content. Content marketing is a great way to establish your brand online, connect with customers, and grow your business. By creating social media content that is actually interesting, you are putting yourself ahead of the competition when it comes to marketing and branding. The best part? It doesn’t have to be hard or take a lot of time. What do you look for when you do a content audit? If it’s social media, you need to be cognizant of the trends in your industry. One area that’s growing is education. A content audit will help you develop a strategy on social media. The educational niche is crossing over into general business, marketing, and digital marketing. When planning your content calendar and creating social media posts, use this social media content ideas list as a resource.

Social Media Guidelines for Education and Edtech Companies

Educational institutions and edtech companies are constantly seeking ways to improve their social media presence. This is especially important as the industry continues to grow and attract more attention.

Here are some recommended social media guidelines for education and edtech companies:

-Make sure all social media posts are consistent with your brand tone and image.
-Aim for high engagement rates by using engaging content that is interesting, relevant, and engaging to your audience.
-Stay organized and keep your posts fresh by using a consistent format, including a header, body, images, and links.
-Make sure you have an active social media profile and respond to comments as soon as possible.
-Monitor your social media accounts regularly for trends and changes in your industry. Revise your content accordingly.

How to Create Educational Social Media Posts

1. Share educational content on your social media channels regularly to keep followers interested.

2. Use hashtags to help people find your posts quickly and easily.

3. Share images and videos that highlight the benefits of using education technology.

4. Share blog posts, white papers, and other resources that educate users about specific products or services.

5. Use social media platforms to engage with followers and answer their questions live or in video form.

Best Practices for Using Social Media for Learning

There’s no doubt that social media platforms like Facebook, Twitter, and LinkedIn are popular for staying up to date on the latest news and events. But what about using social media for learning? It turns out there are a number of great ways to use social media for educational purposes, from sharing resources and lessons to engaging with students and colleagues. Here are some best practices for using social media for learning:

1. Start with a clear purpose. Before starting to share content, make sure you have a clear goal in mind. What do you want students to learn after seeing your posts? What will you gain by running these posts? Once you know your goals, it’ll be much easier to decide what content to share and how best to engage with your audience.

2. Choose the right platforms. Social media is not just for communicating with friends; it’s also an excellent platform for disseminating information to a wider audience. When thinking about which social media platform to use, consider which is best suited for your specific goals and objectives. For example, Facebook is great for connecting with friends and family, while Twitter can be used more broadly for breaking news or spreading awareness about important issues.

3. Build relationships rather than broadcast messages. One of the most important principles of social media is the “platinum rule”: treat others as you would want to be treated yourself. This means being respectful of others’ time and thoughts—not just posting when you have something new to say!

Tips for Showcasing Educational Content on Social Media

There are a number of ways to showcase your educational content on social media.

One way is to create a blog or vlog specifically about your topic, and post regular updates highlighting new research, case studies, or instructional resources. You can also use social media to promote live events and webinars featuring experts in your field. And finally, consider using images and videos to illustrate key points in your content.

Each approach has its own strengths and weaknesses, so it’s important to test different tactics before settling on a single approach. And of course, always be sure to credit the original sources if you use any material from other sources!

Tools for Creating Engaging Social Media Content

1. Use Pinterest to promote your educational content. Pinning educational content can help you reach a wider audience and develop relationships with users who might be interested in learning more about what you have to offer.

2. Use Twitter to share interesting facts, updates, and events related to your education or edtech company. Use specific hashtags (#edtech, #education) to attract attention from other users.

3. Share blog articles and news stories related to education on social media using Facebook and LinkedIn. Make sure to include images and links so that viewers can learn more about the topic at hand.

4. Publish instructional videos on YouTube for educators and students interested in learning more about your products or services. Make sure to include descriptions of each video, as well as tags that may be relevant (like “edtech” or “learning technology”).

5. Write lengthy blog posts that focus on one specific topic (for example, using iPads in the classroom). Include images, charts, and other visuals that will make readers want to read further. Share these posts on social media platforms as well as within your own website’s content sections.


As an education and edtech company, you likely have a lot of great ideas for social media content. But sometimes it can be hard to come up with fresh and interesting ideas that will appeal to your target audience. In this post, we’ll provide 10 social media content ideas that are sure to get your followers talking and learnings flowing. So if you’re looking for some inspiration on how to create engaging social media content, read on!

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