What are Content Creation Tools? Have you ever found yourself frustrated trying to come up with new, creative ideas for your social media and blogging campaigns? You know you need to come up with new, exciting content if you want to engage your user base and grow your following. That’s where content creation tools can help.

Content creation tools in social media help you to make content and then distribute it online. These tools are available online on several websites, are completely free, and are used by Webmasters around the world.

Stencil

Stencil content creation tools

Stencil streamlines content creation for social media. This fast, simple app lets you easily combine photos, icons, and more to create your own images. And it includes templates and quote graphic templates, too.

Animaker

content creation tools - animaker

Want to get the effect of a studio-created animated video without the hefty price tag? That’s what Animaker offers. You can create multiple video types including explainer videos, whiteboard videos, and even infographic videos.

 iMovie

visual content creation tools - imovie

If you’re using iOS or MacOS, then iMovie is likely one of the best free content creation tools you can use. This app makes it easy to create and share videos, and to make Hollywood-style video trailers.

Lumen5

lumen5 is a visual content tool

Lumen5 is one of the more interesting visual content creation tools on our list. That’s because it uses artificial intelligence to let you create a video from text. Enter a URL and the software will create videos to match, including photos and music. This is definitely one to keep an eye on.

Canva

Canva

Canva is, without a doubt, one of the most popular design platforms out there and a tool that even the world’s least creative people could use to create stunning visuals across a range of formats.

From social graphics and blog images to infographics and more, if you need to create simple and effective visuals without a designer, you’ll love Canva.

Cost: FREE and Paid Plans

Remove.bg

remove.bg screenshot

Ask a graphic designer to remove a background from an image using Photoshop, and it will likely take hours using the lasso tool. 

Use Remove.bg and you will be able to remove backgrounds using AI in a matter of seconds.

It’s as simple as that and can save you hours when cutting out images to use in your visuals.

Cost: FREE and Paid Plans

Piktochart

Piktochart

Infographics remain a popular way to visualize data and to use as part of your link building strategy (assuming, of course, that the data that you are visualizing tells a great story), but without access to a graphic designer, it is not always easy to design a visually appealing graphic.

And that’s where Piktochart comes in.

The tool is perfect for people with no design skills to create beautiful infographics that look professional and help elevate your business’s content. 

Cost: FREE and Paid Versions

Giphy

Giphy screenshot

Over the last few years, GIFs have found their way into pretty much every brand’s marketing in one way or another, but the reality is that you don’t always need to be creating your own for them to be effective.

Whether you are looking for one to sit alongside your latest social post or to use in a blog, GIPHY’s collections of thousands and thousands of GIFS is certain to have something suitable.

Cost: FREE and Paid Plans

Google Trends 

Google Trends helps to keep you in the loop. Google Trends reveals insight into today’s relevant content. Not yesterday’s. Google Trends is ideal for those who frequently create content. This includes those who blog, have a heavy social presence, develop content for specific groups of people, or work in marketing.

The Content Marketing Institute recommends using Google Trends to research keywords, discover content ideas, and monitor your brand.

Simply enter in a topic or explore trending stories and featured insights. Google Trends displays the frequency of search terms in consideration of its total volume across geographic regions. Additionally, Google Trends shows search interest over time. Depending on the flux of query volumes, you may choose one topic over another to discuss in whatever content you create.

Moz Keyword Explorer  

You wouldn’t want to create awesome content and not get noticed. Easily check what keyword to use for blog posts and site pages with Moz’s Keyword Explorer. You can enter terms or phrases into Moz Keyword Explorer. Moz will provide you with keyword suggestions and a SERP analysis reflective of the keyword’s search volume, difficulty, opportunity, and potential.

Once you start exploring, you can export CSV files and save them for later. This includes the top ranking sites containing your keyword or phrase. Moz Keyword Explorer allows for two free searches a day. If you require more searching, you can upgrade to a paid subscription starting at $50 a month.

Sigstr  

Sigstr is an email signature banner. Email banners are added and changed from one admin console with changes immediately reflected in employees’ email signatures. Sigstr banners are a great way to intertwine visual content and compelling copy.

You can create unique signatures for departments, teams, executives, and customer service. Swap out Sigstr signatures to engage email recipients with company news, upcoming events, and relevant content.

Nimbus Screenshot and Screen Video Recording Chrome Extension

Youtube video thumbnail

Screenshots and screen recordings are the perfect way to help your audience understand what you are trying to show them in “how-to guides” and the like.

But capturing these, especially if you don’t want to have to edit them before using in your content, isn’t always the easiest thing to do.

We love the Nimbus Chrome extension to capture both screenshots and recordings without hassle, and we are pretty sure you will grow to love it, too! 

Cost: FREE

Unsplash

unsplash example

Images and photos can really help to make your blog content more engaging, and the reality is that not every marketer has access to a team who can take custom photos. While some have the luxury of a stock photo library at their disposal, not everyone does.

When you need a license-free image to use in your content, Unsplash’s library contains, as they claim, photos for everyone, something that we can confirm to be true! 

Cost: FREE

Conclusion

Content creation tools are computer software used to assist in the production of content for publication or broadcast on the Internet. A few example of Content creation tools are Word processing, Spreadsheets and Presentation tools. These software tools are used by writers, editors and other content creators as part of their daily activities.

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