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Unveiling the Success Story: Apple’s Strategic Marketing Plan
ByFunky
In the ever-evolving world of technology, few companies have left as profound an impact as Apple. From its groundbreaking innovations to its seamless integration of hardware and software, Apple has established itself as a dominant player in the global market. However, behind the success of this iconic brand lies a well-crafted strategic marketing plan that…
What Is Relationship Marketing? Definition, Types, And Importance
ByFunky
Recent studies reveal that retaining an existing customer can cost five times less than acquiring a new one, highlighting the critical role that cultivating strong customer relationships plays in sustainable success. Relationship Marketing is not just a tactic; it’s a philosophy that prioritizes customer satisfaction, engagement, and long-term value. In this article, we delve into…